What’s up everybody!? Welcome back to the Self Storage Income Podcast. This is your host, AJ Osborne. We’re going to take a bit of a different direction today and we’re going to talk about goals. If you’re listening to this podcast, chances are, you’ve set huge goals for yourself which is awesome. But are the goals you’ve outlined for yourself truly the root of what you want to accomplish? So many of us will set off on a path to what we believe is our ticket to success, only to find out later that what we thought we wanted… isn’t actually what we wanted at all. We’re going to dive into this topic today and discuss goal setting and how to identify your underlying, overarching, root of all things goals. We’re also going to talk about goal planning and how to map out our days, weeks, months, and years to help you hit those goals once you’ve identified them. At the heart of today’s episode is time and ensuring that we’re using our time and efforts as efficiently as possible to yield the highest returns. Spending years going down a path that ultimately won’t lead us where we want to go costs us immeasurable amounts of time, resources, and opportunity. We tie all of this to the self storage asset and talk about my journey into self storage when I first started, what I THOUGHT I was going to do, and what I actually ended up doing. I also share some insights on how I personally identified my goals and set up a road map to get there. I hope you guys enjoy today’s episode. Let us know what goals you have set for yourselves and how you aim to achieve them. Thanks everybody, AJ Be sure to go to Selfstorageincome.com to get your free copy of my Self Storage Playbook. This step by step playbook walks you through from start to finish - how to identify a self storage market, how to perform due diligence, how contact a current owner, and ultimately how to land a storage facility deal. You can also find the Self Storage Income Podcast on: iTunes Spotify Stitcher The Self Storage Income Podcast is Sponsored by: Janus International - https://www.janusintl.com/ Store Local - https://www.selfstorage.coop/aws/SL/pt/sp/home_page Live Oak Bank - liveoakbank.com/incomepodcast