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The Influencer Podcast

How to Fully Tap Into an Instagram Following for Connection, Community, & Sales with Tyler J. McCall

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 29 January 2024

⏱️ 49 minutes

🧾️ Download transcript

Summary

In this episode, I’m sharing an awesome conversation I had with Tyler J. McCall, speaker, consultant, podcast host, and someone I consider an expert in building a loyal & engaged Instagram community. We talk about why Instagram is such a great place for organic growth and connection with your audience, and the tools & strategies you can use to effectively connect with your following. Tyler also shares practical tips on getting started with Instagram Stories, especially if you’re unsure of where to start or maybe feeling a little scared to show yourself on video! Tyler even debunks the myth that a large Instagram following is everything; instead, he encourages you to focus on quality engagement and building relationships with your existing followers (and shows you exactly how to do it!) So if you’re looking to convert your followers into fans, and ultimately, into buying customers, this episode is a must-listen! NEW!! Elevate your brand to new heights! JOIN MY LIVE AND FREE BRAND BUILDING BOOTCAMP in February for an empowering journey. It's time to (re)clarify your brand strategy, eliminate overwhelm, and build a sustainable business! Over 5 action-packed days, discover the secrets to solidifying your strategy, ensuring that 2024 becomes the year you captivate your audience and boost revenue – all without getting lost in the noise of countless online marketers. Gain a clear content direction, turbocharge your social media presence, and skyrocket engagement. Equip yourself with practical brand growth strategies that can be implemented immediately. Don't miss out on this transformative experience! Secure your spot now and make 2024 your brand's breakthrough year! KEY POINTS: - What makes Instagram an ideal space for organic engagement with your audience - Tyler’s tips for sharing compelling stories on Instagram - Why your Instagram following means nothing (and why smaller followings are advantageous!) - What to do if you’re unsure of what to share on Instagram Stories - Tyler’s biggest lessons learned from creating connections & communities - Ways to get to know more about your Instagram followers & what content they like QUOTABLES: “It's not about fame. It's not about being Insta-famous. It's about using your influence to benefit your followers.” - Tyler McCall “Your following means nothing if they're not engaging with your content.” - Tyler McCall Must Haves This Month! [KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial. [JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER [HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life! Tyler J. McCall IG | @tylerjmccall Enroll in the Follower to Fan Academy! RESOURCES: [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence.

Transcript

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0:00.0

It's interesting because it really kind of goes back to this idea of using your influence to benefit your followers.

0:06.1

It's not about benefiting you. It's about benefiting those people.

0:08.9

And those are kind of the key things you have to do to get to that place of benefiting your community.

0:14.0

Welcome to the Influencer Podcast. I'm your host, Julie Solomon.

0:18.0

If you found yourself here, it means you are ready to unleash the powerful visionary that lives inside you, turning you

0:24.9

into an authentic leader who creates influence, impact, and change.

0:30.4

Let's get started.

0:31.4

Hello friends and welcome back to another episode of The Influencer Podcast.

0:35.0

Today our podcast features The Amazing Tyler McCall.

0:39.2

He is an Instagram marketing expert in business growth strategists and we have a very insightful

0:43.7

conversation with him today. We dive into the power of building genuine

0:48.0

connections on Instagram really emphasizing that quality over quantity piece that we

0:52.4

talk about a lot here and what I really love about this

0:55.1

podcast episode and really this conversation is that Tyler shares his

0:58.8

perspective on the importance of going live how to do that in a way that doesn't feel so intimidating and

1:04.4

really provides practical tips for overcoming that fear. So you're gonna learn

1:08.9

how to shift your mindset, focus on your audience, and make your content more meaningful.

1:14.0

This is a value and valuable packed episode

1:17.6

on how to leverage Instagram and business growth

1:20.0

for the long haul.

1:21.6

So you do not want to miss this. Let's dive in with our conversation with

1:26.4

Tyler.

...

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