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Have you ever heard of the

hawaii chair it's a gyrating desk chair which came on the market in 2007 and promised to give

your abs a workout while you sat at your desk it feels great on my abs i can really feel this working

hawaii chair while answering phones using using the computer, balancing books, or filing paperwork.

It turned out, though, that office workers didn't want to hula at their desks, and the chair was a flop.

Today it's memorialized in the Museum of Failure, a pop-up exhibition of some of Commerce's most misguided products.

Other failures in the museum you might or might not remember.

New Coke, Google Glass, the Newton, Colgate frozen lasagna, really, by the same company

that makes toothpaste. The museum is funny, but its exhibits also highlight a serious point that psychologists say is underrated.

There is no progress without failure.

And that's as true for organizations as it is for individuals.

So what's the difference between simply failing and failing well?

How do you get past the emotional sting of failure, recognize its potential upsides, and learn from your mistakes?

How can you set yourself up for productive failures in life?

And how do companies and other organizations benefit from productive failures in the marketplace.

Welcome to Speaking of Psychology, the flagship podcast of the American Psychological Association that examines the links between psychological science and everyday life.

I'm Kim Mills.

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