How To Create Content For A Brand That Matters (Backstage At CapCon) #WednesdayWithWyan

Capitalism.com with Ryan Daniel Moran

Capitalism.com

Entrepreneur, Amazon, Lifestyledesign, Investing, Startup, Ryandanielmoran, Finance, Cashflow, Freedomfastlane, Lifestyle, Business, Passiveincome, Financialfreedom, Entrepreneurship

4.8 • 793 Ratings

🗓️ 22 May 2019

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today’s episode is a one on one that occurred during CapCon between Ryan Moran and Matthew, an attendee with whom Ryan has been exchanging online with about business, life and religion.

Tune in for an honest chat about the necessity for honesty in everything and deciding how you want to show up for your vision.

Key Takeaways

[:20] C-Money introduces today’s episode, a backstage conversation at CapCon between Ryan and Matthew.

[1:05] Matthew opens up about the year of transitions he’s facing personally and professionally as well his plans for a new product and brand.

[2:34] Ryan’s 6 month course helped Matthew and his business partner ideate a brand for which they are currently doing Facebook ad testing — the platform offers a cool feature in that they provide you with the names and addresses of your customers so you can build lookalike audiences.

[4:39] Ryan’s advice on building an audience or a tribe. You can realistically and successfully be one of 2 things:

Be a BRAND, be absolutely brutally honest with yourself, and with the people who follow you — Ryan talks about his super fans.

Be an AUTHORITY, be the lighthouse, be the mentor — Ryan shares how this is less suited for him, and how his own mentors shine.

[8:59] Matthew opens up on his insecurities about putting himself and his content out there.

[9:54] Before having a crystal clear vision you need a crystal clear understanding of yourself: who and how do you want to be when it all happens?

[11:57] If you know what you want your tribe to look like, start communicating with those people.

[12:47] Matthew asks if there is anything Ryan would have done differently with his online presence and brand?

Mentioned in this episode

Capitalism Conference

Ryan’s 6 month course

CES

Kevin Nations

Onnit

Transcript

Click on a timestamp to play from that location

0:00.0	Hey, capitalists, it's time to crack open your favorite beverage.
0:07.2	I like Zivia.
0:09.5	This is Wednesday with Wyin on capitalism.com.
0:20.1	Hey, capitalists. This is C Money from Capitalism.com.
0:25.5	Today on Wednesday with Wyan, we're bringing you a private meeting from backstage at Capcom,
0:33.1	capitalism conference. So one of our attendees, Matthew, had been talking with Ryan about
0:39.9	business and life and of course religion through emails and social media leading up to the event.
0:48.1	So in a little break between presentations, we brought Matthew backstage for a one-on-one with Ryan so he
0:55.9	could ask him about creating authentic content for both himself and his own
1:00.9	physical products brand here's how it went down I'm sort of in a pivot you know
1:07.7	moment for myself like I actually my sales were better last year.
1:11.1	Like last year when I was at the Capitalism Conference, I had more sales than I do now. Like,
1:15.5	I was selling like $150,000, $250,000 a month from, you know, like, like October, 2017 to maybe
1:23.8	like Marches. And then I had like a bunch of problems like kind of got suspended and yeah and you went through a lot in your personal life too yeah yeah last year was a tough
1:31.3	year and so I am in this transitional period where it's like I I listen to you know a bunch of
1:37.0	stuff you talked about you have a you have a course about like six months to 100,000 a month
1:42.6	something like that and like I was using the first couple of talks you talked about building the framework for the brand.
1:48.6	Because after our conversation, sometime in December we had that.
1:53.6	I mean, there's this product idea that me and my business partner had had.
1:56.8	And they're like, okay, if we're going to do this product, like let's build an actual brand around it that we could like have values for and like a mission and like something that we could build an audience for and serve the audience and then release, you know, you talk about serving the audience or releasing more products to the audience. And I think you're 100% right on that. And you're right in the Amazon community of sellers where they're just doing keyword research
2:20.3	and all this kind of Amazon hacking stuff.
2:22.3	They're not, a lot of them aren't thinking about those kinds of things.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Capitalism.com, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Capitalism.com and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.