What's up guys? Welcome back to another episode of the Rock Your Brand podcast.

Today we are going to be, well we're going to be talking about product lines and the reason why we're talking about this is because it's

very very very important if you are in fact building a brand which we recommend if you have been around us for any

period of time you know we talk about building a brand and it doesn't have to be a

massive brand it's just a cohesive brand and here's the question that I would like to ask you right up front and

we can get the comments rolling right off the bat. And that is, would you rather sell

one product and make $20 or would you rather sell three and make 90?

Well, I would probably want to choose the second one.

I don't know who wouldn't.

I mean, if we can increase the value

of how much a customer buys,

we immediately, immediately, are going to make more money.

And so I'd like to know in the comments,

just kind of entertain me here,

and let me know, would you rather sell a product for $20 and find a whole bunch of those people or would you rather find someone and have them buy more?

How about this? How would you like to have someone buy from you today and buy from you next month and

maybe six months down the line and maybe next year when you start to do Q4 again?

I don't know you let me know. This is the power of creating a

cohesive brand that has products that can be purchased now or in the future. We see a common trend right now that has been

happening for a long time. The last I would say since I've been in this whole

Etsy world about three years now, but it's been happening in the Amazon space.

It's been happening in the eBay space where people are just hopping on trends.

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