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Lunch With Norm - The eCommerce & Amazon FBA Podcast

How To Break Through The $20k/month Revenue Plateau With Profitable Ad Spend w/ Simon Trafford - Ep - 589 - Lunch With Norm

Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar

Business:entrepreneurship, Business, Marketing, Entrepreneurship

5.01.4K Ratings

🗓️ 22 May 2024

⏱️ 56 minutes

🧾️ Download transcript

Summary

On today’s Lunch With Norm, we are with the co-owner of Social Lite, and co-founder of Merchant Master, Simon Trafford! We discussed how to break through the $20k/month revenue plateau with profitable ad spend. Find out the optimization of ad creative and messaging in achieving higher revenue targets. Our guest taught eCommerce strategies on industry-leading stages, podcasts, and webinars.   This episode is brought to you by Post Purchase Pro   Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post-purchase marketing. Finally, your email marketing can be actively managed by professionals with over 30 years of experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.   For more information visit https://www.postpurchasepro.com/lunch   This episode is brought to you by Startup Club   Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.   Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.   For more information visit https://Startup.club   This episode is brought to you by Seller Basics   Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice.   Consider Seller Basics your Amazon account's comprehensive health plan.   For more information visit https://www.sellerbasics.com   In this episode, the co-owner of Social Lite, and co-founder of Merchant Master, Simon Trafford is here. Today, we discussed how to break through the $20k/month revenue plateau with profitable ad spend. He taught eCommerce strategies on industry-leading stages, podcasts, and webinars.   This episode is brought to you by Startup Club, Post Purchase Pro, Seller Basics, and HONU Worldwide...   *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Transcript

Click on a timestamp to play from that location

0:00.0

Think, tell me if I'm wrong, but nine out of ten people, nine out of ten agencies that will come up to me are going to fail.

0:09.7

And the reason why they're going to fail is because they give you false expectations. Lunch with New, Lunch of New, Lunch of New, Lunch of a Lunch of, Lunch, uh, how much of,

0:21.5

uh,

0:22.5

new,

0:24.7

Hey,

0:25.2

everyone,

0:25.5

this is Norm Ferrar,

0:26.3

aka the Beard Guy here,

0:27.6

and welcome to another Lunch with Norm,

0:29.3

the e-commerce and Amazon FBA podcast.

0:32.6

Today,

0:33.1

we're going to be discussing how to break through the 20K a month

0:37.4

revenue plateau with profitable ad

0:41.2

spend. We're going to talk about the key indicators. A business might be approaching a revenue plateau,

0:47.5

the optimization of ad creative and messaging in achieving higher revenue targets, And what are the metrics that you should be

0:56.6

looking at? Okay, welcome to another lunch with Norm, the e-commerce and Amazon FBA podcast.

1:02.9

All right, everybody. Like I said, we're going to be discussing how to break through the 20K per

1:09.6

month revenue plateau with profitable ad spend.

1:14.3

Our guest co-owns Digital Marketers 2020 Agency of the Year, Socialite, and co-founded Merchantmaster.

1:24.1

And I believe that's with one of our buddies, Scott Cunningham.

1:28.2

He taught an e-commerce strategies.

1:30.5

He's taught e-commerce strategies on industry leading stages, podcast, and webinars.

...

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