How to 10x Your Headline Success Rate | Ep. #1392

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 24 May 2020

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1392, we speak about how you can 10x your headline success rate! A good headline can go a long way and is almost always how you can capture traffic and the first step towards engagement. Tune in to hear about great copy, where to find inspiration and the types of things that get people's attention! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to 10x Your Headline Success Rate. [00:41] How we use headlines for this podcast to get more clicks! [01:01] What a swipe file is and how can you use them. [01:41] Evoking curiosity instead of going straight for clickbait. [03:03] Useful resources for finding inspiring advertising. [03:37] Using numbers and case studies to get people engaged. [04:21] That’s it for today! [04:24] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: David Ogilvy Swipe Worthy Facebook Ad Library Adbeat Land-book Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today
0:55.8	we're going to talk about how to 10X your headline success rate. So what was a quote
1:00.6	from David Ogilvy Neil? I don't know what the quote in David Ogilvie.
1:03.4	Eighty-cence of your dollar is spent on the headline.
1:05.4	There you go.
1:06.2	So you got to write good headline.
1:07.2	And by the way, when we do these podcast episodes, what will happen is
	...

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