How Tiny Chef captured the internet’s heart
PBS News Hour - Segments
PBS NewsHour
4.1 • 1K Ratings
🗓️ 4 September 2025
⏱️ 8 minutes
🧾️ Download transcript
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| 0:00.0 | He's a little guy with a huge following online. |
| 0:05.0 | Tiny Chef, the Instagram sensation, who also happens to be animated, |
| 0:09.0 | has gained millions of fans of all ages while whipping up vegetarian meals with a side of heart. |
| 0:16.0 | Stephanie Sy has our report. It's part of our arts and culture series, Canvas. |
| 0:30.1 | He makes a mean vegan taco without missing a beat. |
| 0:38.3 | His DIY projects are legendary, and he loves to share beachside snaps while on vacation. In many ways, he's like any other social media influencer, sharing the minutia of his daily life and occasionally bearing his soul. |
| 0:46.3 | I'm home. |
| 0:49.3 | But tiny chef, a furry, green six and a half inch tall puppet who lives in a tree stump, strikes a different cord in a sea of noise. |
| 0:59.3 | It's not hard to see why. |
| 1:02.4 | Don't blame yourself, Ruby. |
| 1:05.6 | He's not cynical. |
| 1:07.4 | He's just so genuine and optimistic and he sees good. He just sees good. |
| 1:13.6 | Tiny Chef is the brainchild of co-creators Rachel Larson and Oslam Ock-Turk. |
| 1:19.6 | We made it actually like we made it for us and every time we laugh about a topic or want to do this, it's because we tested on ourselves. |
| 1:30.2 | Yeah, it kind of is true. |
| 1:31.9 | Like, you kind of make something to your own taste and like you're going to hopefully speak to |
| 1:36.7 | people who have similar taste or like the same humor and kind of get it. |
| 1:41.5 | A lot of people get it. |
| 1:43.5 | The Tiny Chef Show Instagram account has almost 6 million |
| 1:47.7 | followers. Today, a team of 11 in this Los Angeles studio work to bring his universe to life. |
| 1:55.9 | Everything in the stop motion animated videos is custom made from the tiny sets built and designed by creative |
| 2:04.2 | director Jason Kowalski. |
... |
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