How Pie's 'Block Ads, Get Paid' Model Is Giving Users Control of Ads & Privacy | E2012
This Week in Startups
Jason Calacanis
4.4 • 1.3K Ratings
🗓️ 20 September 2024
⏱️ 53 minutes
🧾️ Download transcript
Summary
This Week in Startups is brought to you by…
OpenPhone. Create business phone numbers for you and your team that work through an app on your smartphone or desktop. TWiST listeners can get an extra 20% off any plan for your first 6 months at https://www.openphone.com/twist
LinkedIn Jobs. A business is only as strong as its people, and every hire matters. Go to https://www.linkedin.com/twist to post your first job for free. Terms and conditions apply.a
Beehiiv. Power your newsletters with AI tools, referral programs, and ad network features—all in one platform. Get 30 days free and 20% off your first 3 months at https://www.beehiiv.com/twist
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Todays show:
Pie.org’s Ryan Hudson joins Jason to discuss consumer behavior (5:57), Honey’s business strategy (10:47), Pie’s consumer ad control (14:20), legal considerations of ad blocking (27:21), and more!
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Timestamps:
(0:00) Pie.org’s Ryan Hudson joins Jason
(2:30) History and initial reactions to Honey
(5:57) Consumer behavior, trust, and conversion rates
(9:17) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist
(10:43) Merchant reactions and Honey's business strategy
(14:20) Future of Pie and consumer ad control
(17:50) Demo of Pie browser extension
(20:35) Economic implications of ad blocking
(27:23) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist
(28:34) Legal considerations of ad blocking
(30:20) Apple's privacy stance and ad reintroduction strategies
(36:22) Beehiiv - Get 30 days free and 20% off your first 3 months at https://www.beehiiv.com/twist
(37:50) Funding decisions and advice for young founders
(43:40) Company values and political engagement
(49:08) Remote work and the value of in-person interactions
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Check out the TWIST500: https://www.twist500.com
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Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp
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Follow Ryan:
LinkedIn: https://www.linkedin.com/in/ryanhudson
Check out: https://www.pie.org
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Follow Jason:
LinkedIn: https://www.linkedin.com/in/jasoncalacanis
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Thank you to our partners:
(9:17) OpenPhone - Get 20% off your first six months at https://www.openphone.com/twist
(27:23) LinkedIn Jobs - Post your first job for free at https://www.linkedin.com/twist
(36:22) Beehiiv - Get 30 days free and 20% off your first 3 months at https://www.beehiiv.com/twist
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Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland
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Check out Jason’s suite of newsletters: https://substack.com/@calacanis
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Twitter: https://twitter.com/TWiStartups
YouTube: https://www.youtube.com/thisweekin
Instagram: https://www.instagram.com/thisweekinstartups
TikTok: https://www.tiktok.com/@thisweekinstartups
Substack: https://twistartups.substack.com
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Subscribe to the Founder University Podcast: https://www.youtube.com/@founderuniversity1916
Transcript
Click on a timestamp to play from that location
| 0:00.0 | The world is created by people that decide to build. You can sit back and you can have the scrolling passive |
| 0:07.2 | consumption version of life and then don't complain when you don't like how it is because you can actually go out there and do it. |
| 0:14.3 | The only people that decide to change the world are the ones that do and so I'd |
| 0:18.8 | say you just give it a shot, be a builder and the reward that you get from that experience even if it doesn't work out and the things that you learn and the character of the people that are attracted to that mission is what is what I love about entrepreneurs. |
| 0:34.0 | This weekend startups is brought to you by |
| 0:37.0 | Open Phone. |
| 0:38.0 | Create business phone numbers for you and your team that work through an app on your |
| 0:42.0 | smartphone or desktop. |
| 0:44.0 | Twist listeners can get an extra 20% off any plan for your first six months at openphone. |
| 0:49.1 | dot com slash twist. |
| 0:51.6 | LinkedIn Jobs A business is only as strong as its people. Twist. job for free. Terms and conditions apply. And, Beehive, power your newsletters with AI tools, |
| 1:07.8 | referral programs, and add network features, all in one platform. Get 30 days free and 20% off your first three months at |
| 1:16.4 | beehive.com slash twist. All right everybody welcome back to this week in |
| 1:22.3 | startups you may or may not know that the browser business, the |
| 1:27.6 | Chrome Extension business is huge. Why is it huge? Well there's billions of people on the planet will interface with the world through a browser. |
| 1:38.2 | That's why Google got into the business by creating Chrome and our guest today is a master and |
| 1:46.1 | master of the browser and the Chrome extension his name is Ryan Hudson and |
| 1:50.8 | he was the founder or co-founder I'll find out in a second of Honey. Honey was like a |
| 1:57.6 | really interesting Chrome extension and business that helped people with online shopping. |
| 2:04.4 | It became a phenomenon. |
| 2:06.3 | It was one of those businesses that everybody kind of, let's be honest, |
| 2:11.2 | laughed at and said that'll never be anything it's too simple but what |
... |
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