How Much Premium Content Should I Give Away for Free?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 10 April 2017

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

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Summary

AP 0840: How Much Premium Content Should I Give Away for Free? Today's question comes from Lewis, who has a question about how much premium content he should give away on his blog. Where should he draw the line between offering free content and premium content? If he gives it all away for free, are there other opportunities to make an income from his audience? Lewis’s website is at TheFreelanceEffect.com. In this episode, we mention Upwork, a site where you can hire freelancers or offer up your services as a freelancer for hire. Go to Upwork.com to learn more. Do you have a question about premium content and free content on your blog? Record it at http://www.askpat.com/. Thanks to ZipRecruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:01.0	AskPath.com.
0:09.0	Hey, what's up, everybody?
0:11.9	Patflin here and welcome to episode 840 of Ask Pat.
0:15.2	Thank you so much for joining me today.
0:16.7	As always, I'm here to help you by entering your online business questions five days a week.
0:20.0	We have a great question today from Lewis, but before we get to his question, I do want to thank today's sponsor, which is ZipRecruiter.
0:25.9	So ZipRecruiter is an amazing tool. out to the hundreds of difference of job sites out there and posting the job description and vetting each of those and keeping track of all the correspondences in each of those places,
0:42.2	you can just use one place, ZipRecruiter, and literally with like a click of a single button,
0:46.7	you can have it, the job that you want be posted everywhere through ZipRecruiter, everywhere,
0:52.5	like 100 plus job sites. And what they will also
0:55.2	do is help you find the best candidates. They will screen. You won't have to worry about emails or
0:59.3	calls to the office or none of that. It's all handled through ZipRecruiter. So if you want to check it out,
1:04.3	you can actually check it out for free through here. ZipRecruiter.com slash Pat. Again, that's ZipRecruiter.com
1:10.6	slash Pat. All right, here's today's
1:14.3	question from Lewis. Hi, Pat. My name is Lewis, and my blog is the freelancerfeck.com, where I teach
1:20.3	freelancers how to win more clients on Upwork. I have my own Upwork training course that I sell,
1:25.8	and my question to you is, how much of that
1:28.2	premium content should I give away on my blog?
1:31.1	Obviously, I don't want to give away too much and devalue my course, but I also want to provide
1:36.8	value and show that I know what I'm talking about.
1:39.4	So where exactly should you draw the line?
	...

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