Hey guys, welcome back to the game. This is a different style of podcast than I have been doing.

This is audio first. You may or may not have realized that a lot of the audios that I have

have been taken from other platforms. And they are heavily produced and very heavily prepared

beforehand. And so there is not a lot of space.

There's not a lot of gaps in there.

It's very tight, a lot of hard hitting nuggets, tactics, action items.

And Layla, my loving, beautiful wife, is a huge podcaster

and listens to a ton of podcasts.

And she said, hey, you know, I think you might be overwhelming your

audience. And I think that if you did what you did in the beginning that grew the podcast a lot,

brilliant, right? Sounds like a Hermosian, you know, growth strategy. Hey, do more of that thing that

worked instead of stopping doing that thing that worked. Because obviously, just so you guys know,

I started using the YouTube style concept because we prepared it so much. So I was like,

it's growing everywhere else and it makes sense to use that. Also, because it's a time commitment.

So it's both sides. I thought it would be better. And also, I prepared a lot. This is an experiment

that I'm running right now. I would love your feedback. If you prefer the style of content, obviously you haven't heard the podcast yet, but if you prefer the style of content, if you can tag me on Instagram, it would mean the world to me. And if you share it, again, less so that I'm like, oh, I really need to grow the podcast audience. My audience has been fairly, I've maintained about a million downloads a month for almost 14 months. And so it has been good enough to retain people, but not good enough to grow.

And it was growing for a very long period of time.

And the difference is I was making audio first content.

And so despite the fact that I feel like I'm barely sleeping right now, I am going to try and prioritize doing this because I actually really do enjoy the documentation style of like what's top of mind for me,

but I haven't been doing it as much. Instead, just trying to teach stuff that has worked for me

in the past rather than what's working for me right now. That being said, the first major

topic that's top of mind for me is on hiring. And I have had, I don't want to say a revolution in my thinking, but I've had a

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