How EWG is Transforming Transparency in Beauty and Personal Care

Skincare Anarchy

Ekta et al.

Fragrance, Fashion, Entertainment News, Fashion & Beauty, Education, Entrepreneurship, Skincare, Skin, News, Makeup, Style, Dermatology, Self-improvement, Beauty, Arts

4.2 • 2K Ratings

🗓️ 23 October 2024

⏱️ 46 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this episode of Skin Anarchy, host Ekta Yadav speaks with Ken Cook, co-founder and president of the Environmental Working Group (EWG), about transforming transparency in personal care products. Ken shares the origin story of EWG, discussing how his background in environmental advocacy inspired the creation of the organization and its mission to provide consumers with accessible, data-driven information. The conversation delves into the development of EWG’s groundbreaking Skin Deep database, which cataloged thousands of personal care products and ingredients, exposing the lack of regulation and safety testing in the beauty industry.

Ken also discusses how Skin Deep has empowered consumers to make more informed choices about the products they use, leading to a shift in the beauty industry’s approach to clean formulations. The episode highlights the challenges of understanding ingredient interactions and the complexities of chemical regulations, while also offering hope for a future where consumer demand drives brands to prioritize safety and transparency.

Listeners will gain valuable insights into how EWG is continuing to push for better regulations and why it’s essential to stay informed about the chemicals in personal care products. For those interested in making safer, healthier choices, this episode offers a deep dive into the role of transparency in today’s beauty industry.

To learn more about the EWG Skin Deep database and to view their approved cosmetics/skincare, visit their website and social media. Don’t forget to subscribe to Skincare Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.

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Transcript

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0:00.0	Hey guys, welcome back. Before the episode, I wanted to take a second and
0:03.9	remind you to go check out timeline if you haven't already.
0:07.5	Timeline is a brand that is absolutely revolutionizing the skincare space via their approach to longevity science and
0:15.3	using the cutting-edge breakthroughs that we've discovered in the longevity space
0:19.6	their compound known as Midapure is the first postbiotic nutrient shown to trigger a crucial recycling process within our cells that's called mitophagy or mitophagy.
0:31.0	And what mitophagy does is it targets the dying
0:34.3	mitochondria and allows them to be replaced by new and healthy ones. Now for
0:40.1	those of you that don't know mitochondria are responsible for about 90% of cellular energy.
0:45.2	And cellular energy is the whole reason why we are able to produce more proteins such as
0:50.1	collagen, elastin, anything that's required for our cells to remain healthy and basically work.
0:56.0	So I really urge you guys, check out their entire lineup.
0:58.7	I'm really loving all of the products.
1:01.0	I use their supplement.
1:02.3	I also use the topical products. I think they work so well
1:05.9	together in conjunction. So I really recommend the whole routine, but even their skin care
1:11.1	products if you're looking for an amazing serum or an amazing
1:14.0	moisturizer all of the benefits of Mideopure are packed into every single product and I
1:19.5	really recommend it for pretty much anybody and everybody because at the end of the day
1:24.0	skin care is supposed to be a reflection of health care for our largest organ and I
1:30.0	couldn't think of a better way to do that than really kind of re-power ourselves and allow them to do what they do on a normal basis,
1:37.3	but you know kind of give them the boost that they need. So check it out. Let me know what you think and stay tuned for this awesome episode.
1:43.6	Hey guys welcome back to another episode of Skin Anarchy this is your
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