How Email Marketing Will Change In 2021 #1665

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.6 • 1.4K Ratings

🗓️ 4 March 2021

⏱️ 4 minutes

🔗️ Recording | iTunes | RSS

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Summary

How Email Marketing Will Change in 2021 In episode #1665, we will talk about how email marketing will change in 2021. We have already begun to see added functionality in emails as far as being able to sell or purchase products from within the email itself. As far as newsletters, we believe that bundled subscriptions will emerge due to the benefits they provide to both writers and audiences. Tune in to learn more! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How Email Marketing Will Change in 2021. [00:27] The ability to sell or purchase products from within an email. [01:58] Bundled subscriptions that will emerge in the newsletter space. [02:51] That’s it for today! [02:52] Go to marketingschool.io/pro to sign up for a 14 day trial for only $1. Links Mentioned in Today’s Episode: Lululemon Substack Verge TechCrunch Apple Pay Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors Neil Patel and Eric
0:16.8	Sue.
0:17.8	All right guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	And fast your website loads the better off you are with Google's Corvital update that
0:33.2	makes it super, super important to optimize your site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use dream host.
0:42.1	So just go to dream host or Google it, find it, check it out, and it's a great way to
0:47.1	improve your low time.
0:48.6	All right, today we're going to talk about how email marketing will change in 2021.
0:57.1	So the big thing that I believe is going to change in 2021 is you can start actually
1:02.7	making actions within your email.
1:04.4	Here's what I mean by this.
1:05.5	If I'm selling you a sweater, if you're watching the video version of marketing school, Eric
1:09.0	just put on a sweater.
1:10.5	Hence I picked that as an example.
1:12.5	And if I'm a sweater company, I email out saying, Hey, I got this special offer.
1:16.5	What kind of sweater are you wearing, Eric?
1:18.5	Lulu lemon.
1:19.6	I got this special offer on this Lulu lemon sweater or jacket.
	...

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