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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

How Do You Figure Out Who Your Audience Is, And What They Need?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9638 Ratings

🗓️ 15 May 2014

⏱️ 15 minutes

🧾️ Download transcript

Summary

Today's question comes from Tim, who wants to know how to figure out who your audience is and what they need. It's a great question for anyone getting started. If you have a question about serving your audience, record it at http://www.askpat.com/. If you're just getting started with your online business, I have a resource that will help you at http://smartpassiveincome.com/start/. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0

AskPath.

0:07.0

Dot com.

0:09.0

Askpast.

0:10.0

Hey, what's up everybody?

0:12.0

Pat Flynn here and welcome to episode 83 of Ask Pat.

0:15.0

This is where I answer your online business questions five days a week.

0:18.0

Now, if you're just getting started in an online business, I recommend you check out my free resource over at smartpassiveincome.com. You can go to smart passive income.com

0:26.5

slash start. That'll take you to my getting started page, all the information you need to get

0:31.2

started, the right podcast episodes to listen to the right articles to read if you're just

0:36.6

starting out and some videos to help you

0:38.1

get started right away. So again, smart passive income.com slash start. Now, today's question

0:42.9

comes from Tim, and it's all about finding your audience and helping them out. So let's hear from

0:48.2

Tim right now. Hey, Pat, Tim here. My question is, how do you find your blog audience and how do you find out the problems they have that you could turn into a product such as an e-book or e-course? I am in a very untapped niche and I'm having trouble finding the readers that I know are out there. Thanks.

1:07.3

Tim, thank you so much for your questions. Actually, these are perfect questions for those people just starting out, and also perfect

1:13.4

questions for people who might be struggling, who might have a blog and might be targeting

1:17.3

a particular niche and might not have that audience that they're hoping to have.

1:22.0

So let's start with your first question, which was, how do you find your blog audience?

1:27.3

Well, of course, you want to

1:28.1

know a little bit about them and what they do and what their interests are. And the goal is to find

1:32.7

where they are, where they hang out. And to do that, you want to go and search for areas where they

1:37.7

might be convening online, where they might be coming together. And there are a number of different

1:43.2

ways to do that. Now, Tim, I wish you had given me a specific niche. That there are a number of different ways to do that.

...

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