AskPath.com.com.

What's up, everybody, Pat Flynn here, and welcome to episode 221 of Ask Pat. Thank you so much for

joining me today. Before we get to today's question from Joel, I do want to thank today's

sponsor, which is Aweber.com. This is the email service provider that I use, and I recommend you use too.

If you're going to collect email addresses on your site, use Aweber.com. I use it to collect emails,

to send broadcast emails out to everybody to segment my lists, and also to send out an

autoresponder, which is a pre-written email that gets sent to people based on when they

subscribe. And I have about 30 emails in my auto responder, and that takes people through an

entire year of me contacting them, building a relationship with them, which allows me to

when I send a broadcast, make it not seem so spammy. And so people are more likely to open those

emails and take action on them.

So check it out. You can get Aweber for one month for $1, actually, 30 days for $1.00.

Just head on over to aweber.com slash ask Pat.

Awesome. Now let's get to today's question from Joel.

Hi, Pat. My name's Joel from Ontario and Canada. I want to know how do you balance promotion

and creation, promoting your work on social sites and different advertising or marketing efforts,

and actually creating material to promote. I know for myself and for other small businesses I've talked to,

it's kind of stressful when you're not creating,

but you also value the promotion.

So how have you found that balance?

Thanks.

Joel, thank you so much for the question.

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