How Anyone Can Monetize a Personal Brand in 2025

Dropping Bombs

Brad Lea

Business, Bradlea, Success, Mentor, Coach, Advice, Money, Strategy, Training, Entrepreneurship, Therealbradlea, Entrepreneur, Comedy

4.8 • 2.3K Ratings

🗓️ 15 April 2025

⏱️ 76 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this powerful episode of Dropping Bombs, Brad Lea sits down with personal branding strategist Shaan Rais to dive deep into what it really takes to build an authentic personal brand. Together, they explore how a brand isn't just a logo or a curated social media feed—it's your reputation, rooted in who you are, how you live, and the values you stand for.

Brad shares his own journey of transformation, reflecting on how building his personal brand accelerated his business success and gave him the power to impact more people. Shaan breaks down his proven “origin brand story” process and the importance of aligning your morals, values, and principles to create a brand that not only stands out—but stands the test of time. Whether you’re just starting out or looking to refine your identity, this episode is a must-watch for anyone serious about personal branding.

Connect with Shaan

Website: https://shaanrais.com

Transcript

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0:00.0	So we went live on Facebook and did 450K in less than 90 days.
0:03.9	People wanted more.
0:05.0	Why do you think that is?
0:05.8	Because you.
0:08.5	What it is, Brad Lee, back again with another episode of dropping bombs today in the studio, folks.
0:13.8	As always, I never let you down.
0:15.7	I got another badass for you, Sean Raease.
0:18.8	What's happening, Sean?
0:19.8	Man, I'm just happy to be here, Brad.
0:21.5	Thank you for having me. Sean, if for those of you that don't know, Sean, now you do.
0:26.5	Sean is an expert at building and creating personal brand. And I want to get deep into personal
0:35.6	branding to help a lot of the entrepreneurs that are listening, number one, realize how important it is.
0:43.0	And then how to do it a little bit.
0:45.8	You want to talk about that?
0:47.2	Let's do it.
0:48.0	How they can leverage a little bit of effort into, I would say millions, if you do it right.
0:55.0	It's made me, you know, when I say millions, it sounds so, but, you know, several million.
1:02.8	Yep.
1:03.3	Several million.
1:04.2	Like, I bet you if I measured it over the last X amount of time, It's probably in the eight figures or going near it.
1:13.1	And I've only had one for about five, six years.
1:17.3	So if someone's wondering, is building a personal brand worth it?
	...

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