His Underwear Story Was Secret Until Now with Franklin Cole
SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
4.6 • 701 Ratings
🗓️ 29 February 2016
⏱️ 18 minutes
🧾️ Download transcript
Summary
Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at NathanLatka.com/TheTop
The Top is FOR YOU if you are:
A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4)
STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7)
An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1)
The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14).
Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries.
Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at NathanLatka.com/TheTop
Transcript
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| 0:00.0 | This is the top, where I interview entrepreneurs who are number one or number two in their industry in terms of revenue or customer base. |
| 0:09.7 | You'll learn how much revenue they're making, what their marketing funnel looks like, and how many customers they have. |
| 0:16.3 | I'm now at $20,000 per talk. |
| 0:18.6 | Five and six million. |
| 0:19.5 | He is hell bent on global domination. We just broke our 100,000 unit sold. Five and six million. He is hell-bent on global domination. |
| 0:21.4 | We just broke our $100,000 unit sole mark. |
| 0:24.2 | And I'm your host, Nathan Latka. |
| 0:28.5 | In the last episode, number 17, you heard the secrets of how a $97 linked influence course |
| 0:36.3 | hit 20,000 customers last month alone with Sean Malarkey. |
| 0:46.5 | Okay, our guest today is Franklin Cole. Now, Franklin helps successful entrepreneurs simplify |
| 0:53.0 | and scale their businesses. |
| 0:55.2 | His ability to architect profitable sales funnels has allowed him to turn a few million |
| 0:59.7 | dollars invested into an advertising machine worth well over $40 million in revenue |
| 1:05.0 | for his clients in the last few years alone. |
| 1:09.5 | You guys are going to love Franklin. Franklin, my audience is ready. |
| 1:12.7 | Are you ready to take us to the top? I'm ready, brother. Dude, I'm pumped. Well, so we first met up |
| 1:18.6 | in New York at a mastermind event, and I remember we were sitting on kind of a comfy little |
| 1:23.4 | side chair overlooking a window at a really nice hotel. And you told me that you had a brief |
| 1:30.8 | history. Tell me about this history. Uh, my brief history. Love it. Yeah, so I think right before we |
| 1:39.4 | met, I had just done a successful Kickstarter campaign for an underwear company that I had started with a partner |
| 1:47.7 | from Australia. The company is called Adventure Underwear. And it's essentially the ultimate |
| 1:53.8 | travel underwear. And it has a, and really why that is, it's perfect material, it's made of merino wool, and it's, |
... |
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