Here's What No One Tells You About Starting Your Own Business In 2024

The High Performance Podcast

High Performance

Sports, Self-improvement, Mindset, Growth Mindset, Health & Fitness, Non-negotiables, Education, Life Lessons, High Performance

4.8 • 4.7K Ratings

🗓️ 4 October 2024

⏱️ 24 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode is part of our ‘Startup to Standout’ mini-series, brought to you in partnership with Lloyds Bank. In this episode, Jake connects with entrepreneurs at Translate Culture, a company dedicated to helping businesses grow through innovative branding and cultural strategy. Together, they dive into the realities of running a business and share key lessons that can help startups navigate the challenging early stages of entrepreneurship.

Jake speaks with Mas Manima, founder of Translate Culture, who shares the inspiring story of how the company came to be. Mas opens up about the challenges of the early days, collaborating with entrepreneurs, and his mission to establish a value-driven organisation. Jake also chats with Translate Culture's team members, gaining insights into their roles, the sacrifices made, and the significance of taking risks to achieve success. They further discuss the importance of work relationships and the need to maintain strong company values.Lloyds Bank offers the support and guidance needed to help entrepreneurs thrive. Whether you're just starting or scaling your business, Lloyds is committed to being a reliable partner in every way.

Transcript

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0:00.0	Hey, it's Jake Humphrey here and this is from Start Up to Stand Out, a series from High
0:05.8	Performance in partnership with Lloyds Bank. And I want to start with some numbers that are
0:10.1	a bit scary, okay? 60% of businesses fail within the first three years.
0:15.3	Amazingly, 20% fail in the first year and just 42.5% of new businesses make it to five years or more. The truth is that running a business
0:24.8	is hard and as an entrepreneur and a founder myself I was desperate to have conversations
0:29.3	with other founders about like what's it actually like what lessons have they learned so they can
0:34.3	provide you and me with some real value to make it through those tough early years
0:38.8	and on this episode I'm off to North London to meet a guy called Mazz. Now five years ago
0:44.0	Mas founded a business called Translate Culture, a marketing business that uses
0:48.3	data to create really engaging stories so they can inspire wide audiences and drive businesses forwards.
0:55.0	And Translate Culture are backed by Lloyd's Bank who as well as providing holistic business
0:58.9	support are so helpful when it comes to starting, growing and managing a business.
1:03.2	Right, I tell you what, let's gate crash, translate cultures, HQ, and get to know a bit more about
1:08.2	their founder.
1:09.2	Hello.
1:10.2	Hey, nice to meet you.
1:12.2	Really nice to meet you.
1:13.0	Really nice to meet you.
1:14.0	What a lovely colourful office you've got here?
1:15.0	Yeah, no, thank you.
1:17.0	And everyone's working hard as well.
1:18.0	Yes.
	...

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