On this episode, Jake and Gino are with Garry Ridge, Chairman & CEO at WD-40. He has co-authored the book “Helping People Win at Work”. Garry puts some light on ways to uplift the culture of any organization and help people to love their job and do the work. He differentiates between the toxic culture and the productive environment. He discusses techniques for engagement and commitment with employees and what is required at leadership level to make cultural changes besides explaining goals of the company. Garry teaches leadership development, talent management & succession planning in the Master of Science in Executive Leadership program. He is also known as ‘Culture & Leadership Architect, #1 Coach in Culture Creation’ Key Insights 00:35 Introduction 02:00 Starting with WD-40 08:07 How to make people love their job? 14:07 Soul-sucking leader lets ego eat the empathy instead of empathy eating that ego 19:00 We need to remind ourselves often of what we want to become 23:52 Lets get rid of words ‘mistakes’ and ‘failure’ 25:30 Pledge of responsibility 30:32 Best practices to make people feel the belongingness 34:00 Practices for staying organized 36:15 Wrap-up Check out Garry’s best-selling books on Amazon: https://amz.run/645Z If you are ready for a breakthrough in your life ⚡ MULTIFAMILY MASTERY 5 is for you! Attend Jake & Gino's flagship annual conference with 1,000+ like-minded individuals, entrepreneurs and investors! 💪 Learn more: https://jakeandgino.com/mm5 📌 Use our free Calculators to figure out key metrics such as IRR on an investment deal; Mortgage finance; ROI; Refinance numbers; and much more 💰 https://jakeandgino.com/realestatecalculators/ About Jake & Gino Jake & Gino are multifamily investors, operators, and mentors who have created a vertically integrated real estate company. They control over $250M in assets under management. They have created the Jake & Gino Premier Multifamily Community to teach others a simple three-step framework for investing in multifamily real estate. Subscribe to this channel: https://ytube.io/3McA Sign up for free training: https://jakeandgino.mykajabi.com/freetraining The resources you need to succeed at every level of apartment investing: https://jakeandgino.com/resources/ Apply for Mentorship: https://jakeandgino.com/apply/ #realestate #multifamilyrealestate #multifamilyinvesting #investing #apartmentinvesting Jake & Gino Facebook: https://www.facebook.com/jakeandgino/ Jake & Gino Twitter: https://twitter.com/JakeandGino Jake & Gino Linkedin: https://www.linkedin.com/company/jake-and-gino-llc/ Jake & Gino Instagram: https://www.instagram.com/jakeandgino/ More ways to engage with the Jake & Gino Investor Community: MM5: https://jakeandgino.com/mm5/ Rand Cares: https://jakeandgino.com/randcares/ The 100 Year Real Estate Investor: https://www.dualassetstrategy.com