Hello, everybody, and welcome to another episode of the Helium 10 Weekly Buzz.

My name is Shavali Patel, and this is the show where we get you familiar with the latest news in the Amazon and e-commerce space.

We interview people in the industry that we think you need to hear from, and we provide a training

tip of the week that will give you some serious strategies for serious sellers of any level in

the Amazon, Walmart, and e-commerce world. Let's see what's buzzing this week. Today, we're going to

talk about a new study that just came out from the numerator, and then finally we'll share some

product research methods that you can

use to find your first or your next product to sell. So let's dive right in. The first

news piece that we have is Amazon and showrooming. So if you're not sure what showrooming is,

it's the practice of consumers visiting a brick and mortar

retail store, first looking at the item and then purchasing it online. So the new study from

Numerator says that three-fourths of shoppers who visit Walmart, Target, or Costco actually

end up shopping on Amazon within the first 24 hours. That is an incredible

stat, right? Research was done in the first nine months of 2021 to avoid any sort of holiday specific

shopping. But it's interesting because it also goes on to show why wholesale, the wholesale model,

and arbitrage are still very viable things to do

currently. Now, if you have a way to offer a brand name product at the same price that it's listed

in one of these stores, then you can really get those sales. And what's even more fascinating is

30% of people said that it was due to ease of delivery and not so much for lower prices.

So lower prices only made up 20% of the reason.

Then again, I know that that's the case with me as well.

Lots of opportunity, you guys.

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