An Instagram post gets an unexpected boost. A TikTok catches in the algorithm.

Sometimes that's all it takes to launch someone into internet fame.

But then what?

This blew up is a new podcast documentary that reveals how social media

start and is made. It's a different kind of fame. That's not always as glamorous as it looks.

From Spotify and the Ring or Podcast Network, I'm Alyssa Bereznek.

You can listen to this blew up on Spotify or wherever you get your podcasts.

Welcome to a jam session special. I'm Julia Lippman. I'm here with my colleague Amanda Dobbins.

Hi Julia. I accidentally introduced you for getting what podcasts I was on. I'm really sorry.

It's not our usual time slot, you know, some out of my rhythm.

You landed the plane. You said correct things. This is a jam session special. I am Amanda Dobbins.

And I'm happy to see you. I'm actually I'm really happy to see you. We're here today to talk about part one of Harry and Megan.

Or I should say like episodes one two and three of Harry and Megan and Netflix documentary.

And I watched all of this yesterday Thursday the day it came out, but I finished it after nine p.m. PST, which is midnight,

EST, which is when Julie has to sleep. And so I wasn't a hopefully.

Yeah. And we've never I guess we've talked about this a little bit.

But like I try to not text you during those hours to respect your window. I sometimes forget.

Or there's like something that's really urgent. So I need you to wake up, you know, have it when you wake up.

Like when I texted you being like, do you remember the plot of last Christmas?

The movie starring a million Clark and Henry Golding. Like I think that was like a 10 p.m. PST text.

I was dead in that one. It was Henry Golding. He was like the heart transplant or the liver transplant donor,

who allowed immediately Clark to live. That is one of that is one of the weirdest movies I've ever seen.

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