meta_pixel
Tapesearch Logo
Log in
Finding Genius Podcast

Harness the Authority of an Author, In Just a Few Hours—Secrets of Attorney Marketing—Richard Jacobs and Tracy Merda

Finding Genius Podcast

Richard Jacobs

Medicine, Health & Fitness

4.41K Ratings

🗓️ 8 November 2019

⏱️ 33 minutes

🧾️ Download transcript

Summary

Most attorneys aspire to one day author a book…to put all of the knowledge and expertise they've compiled over the years into a concise, informative, and easy-to-read guide for prospective clients and the public at large. Attorneys want this because they know the benefits are numerous, but nevertheless, they simply don't have the time to actually sit down and put pen to paper.

On today's episode, Richard Jacobs of Speakeasy Marketing, Inc. is joined by Tracy Merda to discuss how you can author a book by putting in a couple hours' worth of your time and simply speaking it. The Speak-a-Book™ method has helped hundreds of attorneys harness the authority that comes with being an author, and the returns are proving to be lucrative. In addition to differentiating you from the others, having your own book to reference will significantly influence the way others perceive your authority and expertise, demonstrate to clients your worth (and one more reason why they should retain your services), allow you to command higher fees, elevate your status as an attorney in your area of practice, bring in many new referrals, increase your chances of being featured in the media, and allow you to hand out copies to hundreds of colleagues and prospective clients almost anywhere you go, for free.

This isn't a long process; within 30-60 days, you could have a published book that translates to profit for years to come. Tune in for more information, and visit https://www.jacobsandwhitehall.com/

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Future Tech Podcast with Richard Jacobs.

0:09.0

Future Technologies such as Artificial Intelligence,

0:11.8

Stem Cells, 3D printing, gene editing,

0:14.6

Bitcoin, blockchain, the microbiome, quantum computing, virtual reality, and exploring space

0:21.0

are much closer than you might think.

0:23.0

In fact, many early versions of these technologies are in play right now,

0:27.0

and the companies that are using these technologies are the focus of this podcast.

0:31.0

My goal for you, the listener, is to learn from these

0:34.4

podcasts. You may very well learn something that may change the course of your life

0:38.2

for the better, steer you towards a new career, or give you insight into

0:42.4

addressing a thorny medical problem.

0:44.6

Remember, this podcast and its content is informational and nature only.

0:48.6

No medical, tax, legal, financial, or psychological advice is being given.

0:53.0

If you've enjoyed the podcast, please listen, subscribe, like, and tell your friends about it.

0:58.0

Thank you. Hello, this is Richard Jacobs with the Secrets of Returning Marketing Podcast.

1:09.2

So today I have Tracy Murda, she's part of Jacobson Whitehall and Spigizi, but specifically Tracy is the top coordinator or person that our new attorney authors will speak to when they've decided to do a book.

1:23.7

So I want her on the line because I'm going to give some of my insight into why I've observed that

1:29.4

attorney should do a book and also Tracy because she's in the trenches talking to our customers and helping them get their

1:35.2

books done and all that so that's the whole purpose of the call and I think we're going to go over some if not all the

1:41.8

ten advantages that attorneys get from doing a book, you know, why do it?

1:47.2

We're going to go into that and give our comments on why.

1:50.0

So, Tracy, thanks for coming.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Richard Jacobs, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Richard Jacobs and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.