Grio - Building Strong Parent-Child Bonds with Grio Baby Bottles

The Story of a Brand

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 18 November 2023

⏱️ 67 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This episode is brought to you by Reviews, Nimble, and SARAL.

In this podcast episode, we interview Dara Chike-obi, President and Co-Founder of Grio, a brand that seeks to revolutionize early childhood experiences and support parents through innovative products.

Highlights

* Grio baby bottles are redesigned with input from professionals to promote cognitive development and emotional bonding

* Grio offers interchangeable sensory enhancing bases to engage children and support their development

* Her journey into motherhood and the isolation she felt

* How her personal life motivated her to pursue business school and ultimately led to the creation of Grio

* How the company aims to address the lack of postpartum support and societal expectations faced by busy mothers

* The importance of involving both parents in child care and building strong bonds

* The need for solutions that allow parents to rely on their community for support

* The lack of postpartum support and societal expectations busy mothers face

* Why parental involvement and community support are essential for building strong bonds

* Why Grio focuses on promoting bonding without distractions

* Why collaboration with mom groups and nonprofits has yielded positive feedback

* Why she plans to raise awareness and educate people about Grio's products

Join Ramon Vela and Dara Chike-obi as we break down the inside story of Grio on The Story of a Brand.

For more on Grio, visit: https://griobaby.com/

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Transcript

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0:00.0	babies are absorbing everything at the rate of a genius. So when you feed them with positive inputs,
0:06.1	you're firing the brain synapses, right? So that's why it's important to make that feeding
0:10.2	routine, that seven to nine times you have to do it a day every two to three hours. You want to
0:16.4	take as much as you can out of that time because the baby's brain is taking in so much valuable input.
0:23.7	So you're creating a world where they're learning, where they're engaged,
0:27.9	and you're giving them that feedback for them to process and then for them to spit it out again. In this podcast, we interview Dara Chiki Obie, President and co-founder of Grillo,
0:49.0	a brand that seeks to revolutionize early childhood experiences and support parents through innovative products.
0:56.0	Some of the highlights? We talk about how her bottles are redesigned with input from professionals
1:02.9	to promote cognitive development and emotional bonding. How Greo offers interchangeable sensory
1:09.6	bases to engage children and support their development.
1:13.6	Her journey into motherhood and the isolation she felt.
1:17.6	How her personal life motivated her to pursue business school and ultimately led to the creation of Grio.
1:24.6	She also talks about her aim to address the lack of postpartum support and societal expectations faced by busy mothers.
1:33.3	The importance of involving both parents in child care and building strong bonds, the need for solutions that allow parents to rely on community for support,
1:43.3	why parental involvement and community support are essential for building strong bonds,
1:49.0	and also how she plans to raise awareness and educate people about Greo's products.
1:55.0	So join me, Ramon Vela and Dara Chiquiobi as we break down the inside story of Grio on the story of a brand.
2:05.6	Did you know that consumers who read real reviews and feedback on your site are four times more likely to convert to a paying customer and have a 28% higher basket value? For brands, product reviews are critical in building
2:21.3	trust and helping consumers make informed decisions. Reviews.io is trusted by over 9,000 brands.
2:29.9	Wow, that's a lot. And they offer a seamless integration with a multitude of different platforms and e-commerce
2:36.3	services in order to maximize your customer's engagement and confidence.
2:41.4	Do you want to start collecting genuine text, photos, and video reviews from your happy customers
	...

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