Hey, this is Brandon. I have a quick question for you. Have you been frustrated with your Google

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IQ.com to get started today. Welcome to the blogging millionaire podcast where we teach you the latest

traffic building and income boosting growth hacks to take your

blog to the next level. And now here's your host who gets 5 million monthly visitors from over

100,000 first page Google rankings, Brandon Gaylee. This is the second part of a series where I am

breaking down exactly what Google wants from a blog post.

Last time we went over how to answer the search query so that you get indexed for the

keywords that you're targeting and how to avoid getting pogo-sticked.

This episode will focus on how to get the maximum click-through rate of your result by optimizing

your post title. In Google's DeFacto mission statement, they mentioned delivering the most

relevant information in its search results three separate times. This means your blog post title

needs to be relevant and clickworthy.

If you write a post that covers all the core content that Google wants you to cover,

and your title is awful, you will never make it to the first page of Google.

This is the reason why the average click-through rate is one of the five core metrics that Google gives you in Google

search console. The title is by far the most dominant click-driving element in the search

results. I see low domain authority blogs outrank 800-pound gorillas all the time just by taking

extra time to make a more clickable title.

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