Google's search dominance drops to a 15-year low, CNN, USA Today, and LA Times get hit by Google's site reputation abuse policy, Google CEO on future of links, AI making search quality worse, Screaming Frog now allows you to automate SEO, and more

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 21 May 2024

⏱️ 19 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #2743, we discuss changes in Google's search engine share, the use of AI in content generation, Google's programmatic TV plans, Apple's new iPad and leasing program, and the potential risks of relying solely on AI.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Today's topic: OpenAI developing a search engine, A company wants to buy Neil’s company, and more
(01:15) Google's search dominance drops to a 15-year low
(04:43) CNN, USA Today, and LA Times Get Hit By Google's Site Reputation Abuse Policy
(05:39) Google CEO on future of links, AI making Search quality worse
(06:34) Screaming Frog now allows you to automate SEO
(07:52) Google unveils new ways to reach streaming audiences
(11:36) The AI tool infecting the media industry
(17:30) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

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Transcript

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0:00.0	Hey Girlfriends, it's me Carol Fisher back with another season of the global number one
0:05.7	podcast the Girlfriends. Last time we investigated the murder of Gail Katz. This time
0:12.0	we're uncovering the identity of the woman who was buried in
0:15.2	Gail's grave for a decade before she disappeared.
0:18.6	Join me and the rest of the club as we tell her story.
0:22.0	Listen to season two of the girlfriends,
0:24.2	our lost sister on the I Heart Radio app,
0:26.9	Apple Podcasts, or wherever you get your podcast.
0:37.6	All right, everyone, quick message from the Agency Owners Association. So this is the peer group for agency owners that Neil and I both put together.
0:41.7	This is for people that are doing six figures, seven figures, eight figures, even nine figures as well.
0:46.0	And we're all here to help you grow your agency faster. In this group, we share leads.
0:51.0	We also, we share learnings with each other. It's a community where people can ask questions.
0:55.1	They're most burning questions personally, professionally, we'll share templates, reports, things like that.
0:59.6	We're constantly adding more value to the group. I will tell you that the price is continuing to
1:03.2	increase. The good news is that there's no long-term commitment. So you can just
1:06.9	learn more by going to marketing school.io slash agency. Once again that's
1:12.1	marketing school that I. OO slash agency to learn more and we hope to see you inside.
1:16.4	Did you know that Google search engine share dropped to a 15 year low in the USA?
1:22.0	So its share fell to 77 percent. Typically it's 85 to 90 percent.
1:26.2	Being increased their share by 5 percent to 13 percent. So things are changing.
1:32.1	This tweet came from
1:33.0	Kieran Flanagan who is the HubSpot VP of marketing. He went to Zappier
	...

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