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Now let's jump into the episode.

Imagine if we could learn from Google themselves how they rank and view content and whether it gets seen or not.

As you probably know, Google owns YouTube.

And there's actually been a pretty recent change that they have added in

terms of how they are filtering content that I think every YouTube creator needs to know,

especially because there's actually some pretty big problems facing YouTube creators right now.

I don't know if you saw this article. But in Business Insider, they said that the great

YouTube Exodus is coming, leaving

AI junk and Mr. Beast to reign supreme. And it kind of talked about how there's some big

creators quitting. It talked about how there's a proliferation of low quality AI content that is all

over YouTube. And that there's kind of also this big gap

where Mr. Beast and creators like that are creating ultra high end content that has hundreds

of people working on it, millions of dollars being spent. And so it sort of pointed out like these

four challenges that there's fierce competition right now on

YouTube, that there's been a lot of changes to the platform and the algorithm, that there's

the rise of AI content. And we know that there's good aspects of AI as a tool to help you make

better content, but there also is a lot of low quality stuff being pushed out there, especially

even children's content,

like animated content,

...