This episode is brought to you by Fully Gemstones.

It was interesting that we had Prada in London last week showing their first ever fine

jewellery collection, Eternal Gold, and it was all made from recycled gold.

Yeah, and I think that where luxury brands sort of a lead, others will follow.

The idea behind single mine origin gold is we're giving that power to the consumer.

They can see that this gold has come from a mine and these are the initiatives that mine is doing.

And if you endorse that and you think it's positive and impactful, you can buy that method.

Welcome to If Jels Could Talk.

I'm Carol Walton, the voice of jewellery, an author, broadcaster, and the woman who initiated the role of Jewelry editor at magazines like Tattler and British Vogue.

This is a podcast for everyone.

For people who do like jewellery, for people who don people who do like jewellery,

for people who don't realise they like jewellery,

and anyone intrigued by fascinating facts,

new ideas and forgotten histories.

So please join me as I tell sparkly tales,

meeting sorts of people,

delving into four centuries of jewell jewelry culture and investigate what's happening now.

Today we are talking about the most timeless and priceless substance that's gripped our

imaginations and desires for over 3,000 years.

Gold.

And I'm delighted to be joined by the editor-in-chief of retail jeweller, Ruth Faulkner.

And later in the episode, we are going to hear from Dan and Charlie Betts, brothers who own

...