The key to being a successful 102-year-old brand is holding on to what you are best at and what people count on you for bringing that forward, but doing it in new forms.

And I think the secret is to aggressively pursue, as we are AI, for example, to aggressively pursue these new technologies, not to sit back and wait for them to drive you, but to drive them.

You know, every day we are hit with a variety of new channels that find us on our social platforms that claim to be media companies.

And while some of them stay for a minute, some stay for an hour, there are very few that

have stayed for 102 years.

And I was very excited to have a conversation with Maya Dresen, the chief brand officer at Time

magazine, really a publication that has withstood the test of time and been really on the

forefront of innovation, not only in their digital practice and then into their NFT and Web 3 practice and now with what they're doing in AI.

I thought it was a great opportunity for us to have a conversation with Maya.

I find out all the things that time is doing. And then also ask her opinion on what does it mean to be in journalism,

in media in today's world, and what one would do if they wanted to start their own media

company. So join us after the break. We'll talk with Maya Drazen and find out everything there

is to know about time.

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All right, welcome back. We are here with one of my favorite people in the Web3 space, one of my

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