GEN C: Innovation, Security and Snoop Dogg with Ian Rogers of Ledger

CoinDesk Podcast Network

CoinDesk

Business News, Daily News, News, Tech News

4.7 • 698 Ratings

🗓️ 17 April 2023

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode is sponsored by Chainalysis.com Ian Rogers, chief experience officer for Ledger, joins the podcast to talk about his career in innovation, the importance of security and his long view of the ever-increasing role of digital assets in our lives. Ian Rogers discusses his early career moves at Winamp, Beats, Apple Music, LVMH and having that "aha" moment when he decided to join Ledger as chief experience officer. He shares his thoughts on digital assets, identity, culture and designing hardware and software systems that protect the valuable items in our lives. Sam and Avery also explore Ian’s long-view approach on building out transformational technology products, and why he’s not worried about minor bull and bear moments in crypto. Listen as Ian talks about the importance of cultural relevance and building brands – Ledger has had recent media success working with Drake and Snoop Dogg. Links mentioned from the podcast: Avenged Sevenfold Tweet discussing TicketPass Bitcoin Bling: Drake Is Latest Rapper to Flex Iced-Out Ledger Wallet Ledger Website Ian's Twitter Winamp Follow us on Twitter: Sam Ewen Avery Akkineni CoinDesk Vayner3 - From our sponsor: Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive community. But that doesn't come without its risks, Chainalysis helps Fortune 500 brands better understand and manage the risks in web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in web3 at www.chainalysis.com/genc. - Join the most important conversation in crypto and Web3 at Consensus 2023, happening April 26-28 in Austin, Texas. Come and immerse yourself in all that Web3, crypto, blockchain and the metaverse have to offer. Use code GENC to get 15% off your pass. Visit coindesk.com/consensus See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	This episode of Gen C is sponsored by Chainalysis.
0:05.0	Welcome to Gen C. Gen C is Generation Crypto.
0:09.0	These are the people who were raised on a different philosophy,
0:12.0	on how they look at money, how they look at identity,
0:14.0	how they look at privacy, and how they reimagine their relationships
0:17.0	with the communities and companies they interact with.
0:20.0	We focus on how Web2 and Web3 brands are building for these audiences.
0:24.6	I'm Sam Ewan from CoinDesk and our co-host is Avery Akenini from Vayner 3.
0:30.6	Avery, we are going to do our 22 in review conversation to start this podcast. And then we have an amazing guest in Ian
0:39.3	Rogers from Ledger, who has had such a historic career that we'll talk about in a second,
0:45.0	but I'm very excited for that conversation. But first, how are you? Where are you? And how are you
0:51.4	feeling? Hey, Sam, I can't believe it's already been 22 episodes.
0:54.9	I feel like it's flown by.
0:56.6	And it really goes to show you how quickly the Web 3 ecosystem is evolving.
1:01.2	Because I think stuff we were talking about 22 weeks ago, now we'd be like, oh, and now stuff
1:05.8	that I'm sure in 22 weeks from now, we will have a completely, or have a somewhat different
1:10.0	perspective.
1:11.1	Yeah. in 22 weeks from now, we will have a completely or have a somewhat different perspective. Yeah, so I'm really excited to have Ian on.
1:13.2	In the last, you know, 22 episodes we've had on quite a few brands.
1:17.0	We've had on quite a few builders.
1:18.8	And Ian is a great example of someone who actually went from being on the brand side to being a
1:23.0	builder.
	...

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