GEN C: Being Ahead of the Curve With Co-Founder of BFF and Club CPG, Jaime Schmidt

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4.8 • 689 Ratings

🗓️ 23 January 2023

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jaime Schmidt, Co-Founder of BFF and Club CPG joins the podcast to share her journey as a serial entrepreneur. From founding Schmidt’s Naturals to Club CPG to BFF, Jaime drops insight on how creating products and brands for niche interest groups has proven successful and that it doesn’t need to be a one-size-fits-all.

Jaime Schmidt has had great success across multiple endeavors and is recently known for co-founding BFF, whose mission is to educate women and non-binary people and onboard them into the world of Web3. She joins the podcast this week to share how she’s successfully launched brands in the Web2 and Web3 space and discusses how patience and timing are key in allowing communities to grow and extract the most value from their Web3 experiences.

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"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Adrian Blust, Uyen Truong and Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.

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Transcript

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0:00.0	Hello everyone. Welcome to GenC. GenC is Generation Crypto. These are the people who
0:13.0	are raised on a different philosophy on how they look at money, how they look at identity, how they look
0:16.8	at privacy, how they reimagine their relationships with the communities and companies they interact with. We focus primarily on Web2 and Web3 brands who are building for these
0:25.1	audiences specifically. I'm Sam Yuenberg Coin Desk and our co-host, Avery Eerie, how is it going?
0:32.0	It is a beautiful January day here in New York City. I'm great. I'm really excited for our next
0:36.8	guest and I'm really excited for the momentum that we've been building on this podcast, Sam. I'm great. I'm really excited for our next guest and I'm really excited
0:37.8	for the momentum that we've been building on this podcast, Sam. I know we've done several episodes
0:41.8	now and it's been amazing to hear feedback from some listeners and from guests. So I am excited for
0:47.3	what we're going to cover today. I think it's a little bit different than what we've covered in some
0:50.6	previous episodes, given our guest background and, you know, how integral she's
0:54.8	been to building a couple really successful web two companies and web three companies.
0:59.8	Yeah, our guest is Jamie Schmidt.
1:01.2	And she is someone who you should all go follow.
1:04.3	Her handles will be in the show notes, but talk about someone who is not only a serial
1:07.9	entrepreneur, but like a serial just big thinker.
1:11.3	I just think everything she seems to touch. She gets in early. She thinks about it. She's really conscious of what
1:16.2	she is making instead of just coming out with something. And I'm very excited for us to talk with
1:20.3	her in a bit. But first, a couple things just to bring up, I'm actually, as we speak in Paris,
1:25.8	and I just got off a nine-hour train ride from Davos.
1:29.1	That's it? Only nine hours?
1:30.7	Only nine hours, I know. And we held a bunch of events for Coyn Desk at Davos this year.
1:36.8	There's some amazing partners. And just like we had the conversation about CES, you know, I go to these things and I kind of keep looking for Web3.
	...

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