GaryVee: 2024 Blueprint For Building Brand and Sales on Social Media | Marketing E291

Young and Profiting with Hala Taha

YAP Media Network | Hala Taha

Marketing, Entrepreneurship, Business

4.8 • 1.5K Ratings

🗓️ 20 May 2024

⏱️ 63 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

GaryVee worked at his family’s liquor store until he was 34, but even as he loaded up cases of Dom Pérignon in his friends’ BMWs, he knew exactly where he was headed. He grew his father’s company from $4 million to $60 million in annual sales before leaving to start his own thing from scratch. His company grew to over 800 employees just nine years later, servicing clients like PepsiCo and GE. Today’s episode is a masterclass in day-trading attention and social media marketing. Gary reveals his best tactics for mastering modern advertising from his new book, Day Trading Attention. GaryVee, is a serial entrepreneur, a New York Times bestselling author, and one of the leading marketing experts in the world. He is the chairman of VaynerX and CEO of VaynerMedia and Veefriends. In this episode, Hala and Gary will discuss: - Why humility is a strong competitive advantage - The importance of doing what you love - Why entrepreneurs must have the stomach to fail - How he can guess the next hot thing - Why money does not buy happiness - The interest graph trend on social media platforms - Going viral vs focusing on valuable content - His approach to niching down for more relevance - His ‘day trading attention’ framework for modern advertising - Why it’s essential to know pop culture - Why strategic organic content is the most important thing in marketing - The importance of storytelling - And other topics… GaryVee, is a renowned entrepreneur and CEO of VaynerMedia, part of the larger VaynerX holding company, which includes several subsidiaries. A leading thinker on digital trends, he helps major brands stay culturally relevant. Gary has made successful early investments in major tech companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. He is a prolific content creator with over 44 million followers across various social media platforms. He is also the bestselling author of several books, including his latest, Day Trading Attention. Gary hosts the top-rated podcast, The GaryVee Audio Experience, and was named to the Fortune list of the Top 50 Influential people in the NFT industry. Sponsored By: Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Indeed - Get a $75 job credit at indeed.com/profiting. Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour! Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset, Marketing, SEO, E-commerce, LinkedIn, Instagram, Social Media, Digital Marketing, Content Creator, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Content Marketing, Online Marketing, Marketing podcast, Learn more about YAP Media's Services - yapmedia.io/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Today's episode is sponsored in part by Factor, Robin Hood, Airbnb, Shopify, Rocket Money, and Indeed.
0:06.5	Eat smart and fuel your wellness goals with Factor. Get started at FactorMeals.com slash Factor Podcast
0:12.3	with Code Factor Podcast to get 50% off your first box plus free shipping. With Robin Hood
0:18.2	Gold, you can now enjoy the VIP treatment, receiving a 3% IRA match
0:22.4	on retirement contributions. To receive your 3% boost on annual IRA contributions, sign up at
0:28.6	robin hood.com slash gold. Hosting on Airbnb has never been easier with Airbnb's new co-host network.
0:36.0	Find yourself a co-host at Airbnb.com slash host.
0:39.9	Shopify is the global commerce platform that helps you grow your business.
0:44.5	Sign up for a $1 per month trial period at Shopify.com
0:48.3	slash profiting.
0:49.8	Rocket Money helps you find and cancel your unwanted subscriptions,
0:53.5	monitors your spending, and helps lower your bills.
0:56.4	Sign up for free at RocketMoney.com slash profiting.
1:00.2	Attract interview and hire all in one place with Indeed. Get a $75-sponsored job credit at Indeed.com
1:06.9	slash profiting. Terms and conditions apply. As always, you can find all of our incredible deals in the show notes
1:13.1	or at young and profiting.com slash deals.
1:46.4	What's up, young improfitors? Welcome to the show. We've got an exciting conversation in store for you all. We are live at VaynerMedia offices. I have the honor and privilege of interviewing one of my all-time favorite entrepreneurs, one of my role models as a marketer, Gary Vaynerchek.
1:51.5	And we are going to talk all about his come-up story. We're going to talk about how to become a successful entrepreneur, how to do what you love. And we're going to get into his new book,
1:56.2	Day Trading for Attention. It's literally a masterclass on social media marketing and advertising.
2:01.6	I can't wait to share this conversation with you all. Let's get into it.
2:05.9	Gary, welcome to Young Improfiting Podcast.
2:08.4	Thanks for having me.
	...

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