Welcome to Your Brand Amplified, the podcast where we interview marketers, publicists, and

brands to learn their stories, what makes them tick, and tips and tricks that make a difference.

Steve Kidd, best-selling author, business coach, radio show host, author of 20 books, or you have 20 books published, several in bestsellers?

21 and all of them are bestsellers, actually.

Okay, very prolific.

Well, Steve, I'm in awe.

Thank you for being here today.

Well, Anika, thanks so much for having me.

Of course.

So let's unpack this a little bit.

Before we get to all these books and your prolificness, where did you start?

Did you start out wanting to be a business coach or radio show host?

Were there other things you did along the way?

Well, you know, I mean, I've been to business literally all my life.

I started selling at five.

I was a sales manager by 19, started my own marketing company when I was 20 so you know I'm I guess yeah you could say I've always wanted to be a business person when I was in my 20s I actually was a musician and I've written probably about a hundred songs. So always a writer in one

form or another would probably be a good way of putting it. Nice. Yeah, so what was your first

business when you were selling at the age of five?

So my parents had actually bought some greeting cards and holiday napkins for my brothers

who are a little bit older than I am to be able to sell to earn some spending money. They very

quickly learned that they didn't really like sales and decided to have lawn mowing

jobs and being the bold five-year-old that I was, I was like, can I do it? And they're like, you know, I'm sure my mom's thinking was, okay, yeah, you know, we'll let him go and he'll be bored in five minutes of me back.

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