5 • 1.4K Ratings
🗓️ 25 August 2025
⏱️ 28 minutes
🧾️ Download transcript
🎙 Welcome back to the Episode 792 of Boostly Podcast! 🎙👋 Welcome to Boostly, where we give STR and MTR owners and managers the tools, strategies, and support to win more direct bookings — no fluff, no ads.
In this special Boostly Spotlight episode, Mark Simpson is joined by Christina Vassel, Director of Partnerships at Turno, the cleaning automation platform built for hosts. Together they dive into what the guest journey really looks like in 2025—from the very first click to the final clean—and how you can impress guests at every stage.
Christina explains how Turno’s data-driven “Quality Center” helps hosts track cleanliness scores, manage turnovers, and avoid costly negative reviews. She also shares insights from Turno’s partnership with Airbnb, revealing how cleanliness ratings directly impact reservations. Mark follows up with practical marketing tactics for pre- and post-booking that ensure you turn lookers into bookers—and keep guests from cancelling.
Let's jump in.
https://turno.com/
💡 This video is part of our free training series to help you grow your short-term rental business and take control away from OTAs.
Connect with Boostly
https://Boostly.co.uk
https://Boostly.co.uk/5steps
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0:00.0 | Morning, good afternoon, good evening. Welcome everybody for those who are tuning live and for those |
0:04.6 | who are watching back on our replay as well, please do let us know when you're watching this, |
0:10.3 | whether you're live with us in the audience, watching it on the stream or watching on the playback |
0:14.2 | in the comments where you are tuning in from around the world. I do love to see where we have people |
0:18.7 | tuning in from. My name is Mark Simpson, as you can tell from my English, I'm from England. I've discovered Boosley 10 years ago, and over the last 10 years, I've been wanting to give hosts all over the world, the tools, the tactics, the training, but most importantly, the confidence on how to generate more bookings where you're not having to rely on the OTAs to do it. And I wanted to run this |
0:40.2 | session for a while. Me and Christina have been talking about running this session for a long time now. |
0:45.1 | And what we're going to do today is we're going to show you, as you can see from the screen in |
0:48.4 | front of you, from first click to final clean, the new guest experience in 2025. Because as you, we all know, |
0:56.1 | wherever you are, the guest demands change. The guest, what they want is different from what |
1:00.9 | it was five years ago, even last year. And that's why I wanted Christina from Turner to come in |
1:05.7 | and do this. A little bit of housekeeping. As you can see, for those of you who are watching live, on the right, |
1:12.3 | there are a couple of little tabs, a couple of little buttons. One of them is chat. So as we |
1:18.2 | are going through this, to reward those that are tuning in with us live, if you have got any |
1:23.1 | questions as we are going through this, you get to ask your questions to me and Christina. If you're watching on the replay, you are more than welcome to ask your questions, but we may not get to them straight away. This does reward you for obviously tuning in live when we do these sessions. And if you want to find out more, just hit the subscribe button. We're going to do more of these. So without more being said, Christina, could you just give a super quick introduction to you and what Turno does and then we might as well get these show on the road? |
1:49.9 | Yeah, good morning. Thanks for having me. My name's Christina Vassel. I am the director of partnerships |
1:55.2 | for Turnow. And for those of you who don't know what Turnow is, what we do, we are a cleaning |
2:00.5 | automations platform |
2:01.8 | that helps both host as well as cleaners, |
2:05.1 | automate turnovers, schedule payments, |
2:07.4 | and find new, vetted, and experienced cleaners |
2:09.7 | within the turno platform. |
2:12.5 | Amazing, all right, let's get on. |
... |
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