What if I told you? Building a billion dollar company doesn't require a genius idea or getting

money from investors. Instead, it comes down to this boring word, culture. Most people think

culture is ping pong tables, pizza parties, and work from home. It's not. I'm going to take

you behind the scenes at first form HQ, the billion dollar supplement brand and share with you five things that I

observed with my own eyes this billion dollar company do. Oh, and how you can apply them in

your business today, even if you don't have a team. Welcome to the Martel method. I went from rehab

at 17 to building a hundred million dollar empire and being a Wall Street Journal bestselling

author.

In this podcast, I'll show you exactly how to build a life and business you don't grow to

hate.

And make sure you don't miss anything by subscribing to my newsletter at martel method.com.

Let's start with step number one, design not default.

You have to define your company values. Most people

have these words. They put on a wall and they look at them and sometimes they recite them in meetings.

But to me, hires are only integrated into the business by how you hire, how you inspire, and how you

fire. If those three things are not considered in all parts of your value integration,

then the culture can't possibly work. What's wild is getting to know Andy and Sal and watching

their approach to their own life apply in the business. So one thing to note, I mean, just so you can

kind of see, the place is not clean because you guys are here. This is a standard in which we operate. So this is what the expectation is for you to look at and walk into every day. There's not the desk are not cluttered. The trash cans are not full. There's not things on the ground. The chairs are pushed back. This is a standard in which we operate every single day. Somebody doesn't push your chair in like a good little party party trick is a tank, put in my office. Then they got to walk in and you've got to have the conversation that why you doesn't push your chair in, like a good little party, party trick, it's a tank

and put in my office.

Then they got to walk in and you got to have the conversation of why you didn't put your

chair back then.

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