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slash Wall Street.

I'm Frida Polly. I'm the founder and CEO of a company called Pimetrics. I'm a former

neuroscientist turned entrepreneur. We're using behavioral science and

artificial intelligence to make hiring more accurate and more fair.

We have to forge our path and we have to be there creating the path forward for women in general, you know?

This is Secrets of Wealthy Women from the Wall Street Journal, helping women empower

themselves financially. Now, Veronica Dagger.

Frida Polly is the CEO and founder of Pymetrics which uses artificial intelligence

to help take bias out of the hiring process.

She explains how when you're best suited for your job you'll have the most success.

So Frida, how did you know you wanted to study science when you were a young woman?

I was always someone that was really fascinated by creating things and learning things and I think

that there are different ways you could go actually I'm going to out myself I wanted to be a journalist at some point because I thought

that the fact of discovering things was such a cool thing, but I think science also allows for discovery and also

allows for creation.

So yeah, it was either a journalist, a detective, or a scientist.

Those were kind of my three options.

And I kind of stumbled into science as an undergrad. I learned about brain science and I just thought that was kind of the coolest thing you could ever study because people are so fascinating and why wouldn't we want to learn more about why people do what they do. And that was kind of the hook was just

discovery, creation, and then stumbling onto people science or brain science. So you worked at Harvard and MIT as a neuroscientist for about a decade.

...