**This episode is brought to you by ATTN Agency and Omnisend.**

 

In the second part of this Feature, we sit back down with Daniel Shapiro, CEO, and Founder of Fourlaps. Fourlaps is a quality athletic apparel brand made to be just as fashionable as it is comfortable.

With tons of experience with major fashion brands and a love for working out, Daniel realized what he wanted in an athletic brand and decided that he had the perfect way to do it.

Now Daniel runs Fourlaps, a brand dedicated to giving customers the best athletic experience without jeopardizing their everyday look.

Join Ramon Vela and Daniel as they breakdown the inside story on one of GQ’s favorite athletic apparel brands on The Story of a Brand.

In Part 2, we hear Reaching a high point with GQ; COVID impacts the brand and marketing strategy; Moving past obstacles; Integrating sustainability into activewear; Creating athletic clothing with highly functional fabrics; The future of Fourlaps; and much more.

For more on Fourlaps, visit: https://www.fourlaps.com/

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OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF ATTN Agency.

ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct-to-consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services.

If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency.

I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct-to-consumer brands, delivering month-over-month results.

For a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels, visit:

https://www.attnagency.com/storyofabrand/

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This episode was brought to you by Omnisend.

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