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Strawberry Letter

Financial Tip: Author of Bootstrap Millionaire credits government contracting with helping him scale his business.

Strawberry Letter

iHeartPodcasts

Society & Culture, Relationships

4.51.7K Ratings

🗓️ 11 January 2026

⏱️ 26 minutes

🧾️ Download transcript

Summary

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Tim Mercer.

Author of Bootstrap Millionaire and CFO of Cadence Ventures, Inc.:


🎯 Purpose of the Interview

To inspire and educate aspiring entrepreneurs and professionals by sharing Tim Mercer’s journey from humble beginnings to financial success, emphasizing the importance of hard work, faith, planning, and leveraging government contracts and nontraditional financing.


🗝️ Key Takeaways

  1. Background & Journey

    • Tim Mercer grew up in Mullins, South Carolina, in modest circumstances.
    • His path to success began with military service, which broadened his worldview and led him to entrepreneurship.
  2. Bootstrap Millionaire Philosophy

    • The term “bootstrap” symbolizes hard work, sacrifice, and perseverance.
    • Mercer emphasizes that success doesn’t come overnight—it requires grinding, planning, and faith.
  3. Importance of a Business Plan

    • A solid business plan is essential for securing funding and guiding business growth.
    • Mercer shares real-life examples of people failing to secure support due to lack of planning.
  4. Cadence Ventures, Inc.

    • A boutique private equity firm offering nontraditional financing for real estate investors.
    • Focuses on investment properties and uses the property itself as collateral.
  5. Government Contracting

    • Mercer began in government contracting in 2012 and credits it with helping him scale his business.
    • He stresses that while it’s complex and paperwork-heavy, it’s a valuable opportunity for minority-owned businesses.
    • Free resources like SAM.gov and Georgia Tech’s GT PAC can help entrepreneurs navigate the process.
  6. Success Requires Sacrifice

    • Mercer highlights that every successful person has a story of struggle and sacrifice.
    • His book’s first chapter, “See the Glory, Don’t Know the Story,” encapsulates this message.

💬 Notable Quotes

  • “If you want to have the things tomorrow that other people won’t have, then you got to be willing to do the things today that other people won’t do.” — Tim Mercer quoting Les Brown
  • “There’s no success without sacrifice.” — Tim Mercer
  • “You can only make as much as the customer that you have.” — Tim Mercer on scaling through government contracts
  • “See the glory, don’t know the story.” — Chapter title from Bootstrap Millionaire

#SHMS #STRAW #BEST

See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

This is an IHeart podcast.

0:02.6

Guaranteed Human.

0:04.6

Hi, I'm Roshan McDonnell.

0:06.4

I host a weekly Money Making Conversation Masterclass show.

0:09.3

The interviews and information that this show provides are for everyone.

0:12.8

It's time to stop reading other people's success stories and start living your own.

0:17.3

If you want to be a guest on my show, please visit our website,

0:25.2

Moneymakingconversations.com, and click the be a guest button.

0:28.3

Press submit, and the information will come directly to me.

0:29.9

Now, let's get this show started. My guest is the author of a very popular book called Bootstrap Millionaire.

0:35.9

He's also the CFO of Cadence Ventures, Inc.

0:38.9

It's a boutique private equity firm that invest in private mortgage notes and offers

0:44.1

non-traditional financing to real estate investors, builders, and developers.

0:48.8

Please welcome to Money Making Conversations Masterclass, Tim Mercer.

0:52.4

How you doing, Tim?

0:54.0

I'm doing quite well, Rashad. How are you doing, brother?

0:56.4

Well, first of all, I know you're busy, Tim. Okay, a lot of, you know, bootstrapped millionaire. Okay, that book is, it's not the first time I've interviewed this young man, so I know this book. We're going to talk about this book. We're also going to talk about his career, how did he get to this point to be able to share this information with us?

1:12.6

Give us some backstory about you, Tim, before we get

1:14.5

into the interview. All right. Well, first of all, I want to thank you for the opportunity

1:19.4

to be on today's show. Thank you. I'm a huge fan of what you're doing, so it's certainly

1:25.5

an honor. A little bit about myself.

1:28.6

I'm originally from a small town of South Carolina called Mullins, South Carolina.

...

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