Good morning. Welcome, Nexios today. It's Monday, December 12th. I'm Nyla Boudou. Here's

what you need to know today. Democratic Party wins in rural America. Plus, why the atmosphere

above Greenland can be more snow on the East Coast this winter. But first, fertility

companies going virtual. That's today's one big thing.

Imagine doing a full-scale fertility evaluation from the privacy of your own home, including

an at-home, trans-vaginal ultrasound. That's the idea behind one company that's part of a new wave

of startups in the fertility industry. Axios Pro Health Tech reporter Aaron Broadwin has the

story. Hey, Aaron, welcome to Axios today. Thanks for having me. Why are these companies trying

to bring this to people's homes? What problems are they aiming to solve here? I would say that the

fertility and infertility market has for a very long time been highly, highly manual, very difficult,

very expensive people having to drive long distances to go and get a fertility workup. And all

these companies are trying to take little pieces of that really complex puzzle and make it

easier for people. They're trying to make it more affordable. They're trying to make it so that

you don't have to drive an hour and a half to try and get to a fertility provider or spend

thousands of dollars on testing. Aaron, can you tell us about this approach by the fertility startup

Turtle Health? Basically, what this company does is they take a whole bunch of pieces of the at-home

fertility puzzle that dozens of companies have tried or have products on the market doing

and they're combining them. So you can do a full semen analysis and test, blood work,

and you can actually do a trans-vaginal ultrasound on yourself to take a look at what's going on

inside. How do doctors feel about these startups in this space? That is the perennial question,

I think. Doctors are really, really slow movers in the healthcare fields, but I think that they

are starting to take some notice and some interest in these companies. I talked to a number of

...