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The Price of Football

Fan flags' impact on sponsors, which clubs have received the most transfer money from the Premier League

The Price of Football

Guy Kilty

Sports, Business

4.92.7K Ratings

🗓️ 7 August 2025

⏱️ 29 minutes

🧾️ Download transcript

Summary

Kevin and Kieran look at the impact fans' flags have on pitch-side sponsors, and discuss which clubs have received the most transfer money from the Premier League. Follow Kevin on X - @kevinhunterday Follow Kieran on X - @KieranMaguire Follow The Price of Football on X - @pof_pod Send in a question: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join The Price of Football CLUB: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://priceoffootball.supportingcast.fm/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Check out the Price of Football merchandise store: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://the-price-of-football.backstreetmerch.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Visit the website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://priceoffootball.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For sponsorship email - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Price of Football is a Dap Dip production: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dapdip.co.uk/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0

Hello and welcome to the prize of football, the show the looks and the money behind the beautiful game with me, Kevin Day and Liverpool University's Kearine McGuire. You'll have noticed, of course, there is a little chuckle in my voice. It normally is when we start the show, because Kieran tries to make me laugh. But we've gone

0:24.7

straight into recording this episode after recording the episode of a couple of days ago, which

0:29.4

had the now classic jam story. It's the story I didn't know about Kieran. Being dismissed from Tesco is for inappropriate use of jam.

0:40.8

And I'm still, that's still making me laugh.

0:44.1

An awful man.

0:46.4

It's just the, it's just the look of, still, I can see you welling up telling the story, Kear.

0:53.2

I can see it still, it still wrinkles that your little

0:57.0

harmless jam prank, which, you say it's harmless, but it would have cost a lot of old

1:02.4

people, a lot of money in wet wipes.

1:05.1

Yes, yes.

1:06.9

It was probably one of the best things that ever happened to me, because it made me go

1:10.4

back and put more effort in a college.

1:13.4

So I thought, I'd reach the conclusion,

1:16.5

is this what working life is like?

1:18.8

I better go and, you know, as I went back to college

1:20.8

and sort of knuckled down a bit more

1:23.5

and ended up at university.

1:25.2

And I only went to university because I didn't want to work.

1:29.4

You know, I've not seen the film sliding doors, Kieran, but I understand the concept.

1:34.1

I mean, it's a very interesting concept.

1:35.6

We talk about that sliding door moment.

1:38.1

I think that would have been a much harder film to sell, had the sliding door moment

...

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