EYL #183 Master Merch, Marketing, & E-Commerce with Support Black Colleges

Earn Your Leisure

iHeartPodcasts

Education, Entrepreneurship, News, Business News, Investing, Careers, Business

4.8 • 7.8K Ratings

🗓️ 3 May 2022

⏱️ 98 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

For episode 183, we sat down with Justin Phillips and Corey Arvinger, the CEOs of the wildly popular clothing brand Support Black College. In this episode, we covered the ups and downs of business. We detailed how they made $1 million in a day on Black Friday, how they have been able to scale their brand so fast, how they have been able to gain awareness by using influencer marketing, and more. They also talked about the mistakes they made, customer service issues, and dealing with scaling problems. This is a must-watch episode for anyone interested in merch, e-commerce, influencer marketing, and doing business in the new age of social media. #supportblackcollege #merch #clothingbrand

EYL University: https://www.eyluniversity.com

SAVE 15% OFF ALL MERCH FROM SUPPORT BLACK COLLEGES goto http://www.supportblackcolleges.org ENTER PROMO CODE EYL

Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Transcript

Click on a timestamp to play from that location

0:00.0	This week NFL players are wearing customized cleats in honor of the causes they
0:05.4	support through my calls my cleats. Discover their stories and make their
0:09.6	cleats yours. Text MCMC to 635635 to hear the player stories. bid on their
0:16.4	custom cleats for charity and learn more about how they're making a
0:19.9	difference in their communities. Tune in to this week's games to see their
0:23.8	cleats and action on the field. It takes all of us to commit to the cause. Hey I'm
0:31.5	Joel Stein. I want you to close your eyes and imagine a pocket watch. It's moving
0:36.8	from side to side. You're getting very sleepy. Great. Now that I've hypnotized you
0:43.4	against your will, you're gonna start liking long-form journalism. Like so much.
0:48.2	You're gonna listen to a podcast where the host interview's a writer about their
0:52.1	long-form story every week. I'm that host. Listen to story of the week on the
0:56.7	I Heart Radio app Apple Podcast or wherever you get your podcasts. Always
1:01.0	drop a new product at full price. So you have your sales stuff obviously.
1:04.3	Every black Friday drop a new product at full price because people are still
1:07.8	gonna buy because they feel like they're getting a deal on everything else.
1:10.7	So instead of sending their money somewhere else, just spend the full price with
1:13.6	you. That's a hat. And then for us too, I think one thing that really did us
1:17.4	well was the skies in that boggle. I mean that 50% off as boggle. And then like
1:22.2	oh free shipping too if you if you spend this much. So it's like deal on top of
1:25.8	deal on top of deal. That way you feel like there's no way I can get this and make it happen.
1:29.5	My graduates from my school being forced. Bag drop. Bag drop. All right guys welcome back.
1:51.5	EYO South. Yeah. That's the new subject. Yeah. Shout out to older. We can have to
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from iHeartPodcasts, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of iHeartPodcasts and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.