Eric Siu | Creating the Ultimate User Experience | The Wolf's Den #84

The Wolf's Den

Jordan Belfort

Society & Culture, Business

4.7 • 1.2K Ratings

🗓️ 1 September 2020

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This week, JB sits down with marketing master, Eric Siu, to discuss the most effective and impactful marketing & sales strategies you can implement in your business right now. Eric is a rock star entrepreneur, the CEO of ClickFlow and Single Grain, and the host of the massively popular podcast, Marketing School. If you're interested in ramping up your marketing and sales tactics, and really, who isn't...you need to check this episode out.

Topics Include:

•Creating the ultimate customer experience

•Optimizing your marketing & sales funnels

•How to get high-ticket clients to come to YOU

•The best way to build an audience

•Seeding and sprouting your content to increase reach & generate touch-points

•The massive value of SEO, enriched data, & CDP platforms

•Biz ops and affiliate marketers

•Tips for starting your own podcast & the future of voice marketing

•Why customer feedback is "the best drug in the world"

•Inflection points in Eric's life

•JB's Straight Line Hiring

•Why COVID is motivating some entrepreneurs

•And a TON more, this show is absolutely jam-packed

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#JordanBelfort #EricSiu #WolfOfWallStreet #TheWolfsDen

Transcript

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0:00.0	Hey J.B. Here, the Wolf of Wall Street in the Wolf's Den. Time for another awesome podcast.
0:15.0	Have a great guest today.
0:17.6	Expert marketer online and offline
0:20.9	but known for online marketing, Eric Sioux.
0:24.0	Very, very smart guy.
0:26.0	Partners with a very good friend of mine, Neil Patel,
0:30.0	one of the brilliant marketers out there.
0:32.0	They have a great podcast called
0:34.5	the Marketing School which is one of the top podcasts out there right now in the
0:39.6	business world. We talk about all things marketing and the relationship with sales.
0:46.4	Before we go, though, a couple of quick words here.
0:49.6	One of the things we do talk about is COVID-19 and how do you make the most of it right now and the
0:56.3	one common theme that we both agreed on is that the people who are I wouldn't say let's say taking advantage of it's probably
1:06.8	the wrong word but everybody that is doing anything now that involves forward motion is somehow incorporating the
1:18.2	reality of what's going on into their marketing, into their presentations, into their offers, into the things they're doing.
1:25.3	It's a reality now that we all have to take into account.
1:29.2	So what I'm thinking about my sales scripts I'm writing and the presentations I'm making I'm actually
1:36.2	looking what I can to gear offers around like hey in response to COVID-19 we're
1:41.9	offering a special payment program or X number of months for free
1:46.2	or in response to COVID-19 flexible repayment terms
1:50.2	or, you know, a flexible start date, blah blah so I really want you to think
1:56.7	about the reality that is COVID-19 in the sense that it's not about stopping or slowing down, but actually using it as a springboard
	...

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