Eric Rhodes—The Surprising Solution to Burnout and Massive Business Growth

Good Money with Derrick Kinney

Derrick Kinney

Investing, Entrepreneurship, Business

5 • 1.5K Ratings

🗓️ 23 January 2023

⏱️ 34 minutes

🔗️ Recording | iTunes | RSS

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Summary

I know that niching down and focusing on one target market can feel extremely nerve wracking. But what if it was the one thing keeping you from reaching clients and customers all around the world?

My guest today, DJ Eric Rhodes, knows the power of niching down, protecting his creative time, and making big bets on himself. It all started with what most people called a foolish move when he ordered all the DJ gear he needed with his student loan money while in college. And while it might have seemed foolish then, it’s certainly paid off. Today, Eric has generated over a million followers on TikTok—and turned them into raving fans for his business.

In our conversation, Eric reveals how he finds time to nurture and protect his creative side—and why you must do the same thing if you want to avoid burnout and keep your business growing. Plus, Eric shares a simple, yet overlooked strategy he uses at every wedding he DJs (that often gets him mistaken as a family member!) and how you can apply that same principle to help grow your business. And make sure to stick around till the end—because Eric created a special music mash-up just for our listeners.

Order your copy of the USA Today and Wall Street Journal bestselling book Good Money Revolution here: https://amzn.to/34hSonE

Ready to take your business to the next level? Schedule a call with Derrick today here: www.GoodMoneyFramework.com/consulting

For daily tips to help you make and save money, follow us on Instagram @derricktkinney

Transcript

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0:00.0	We know you're a business owner, ready to hit your next big revenue goal.
0:11.0	But you feel stuck and don't know what steps to take next.
0:14.8	We understand you are frustration.
0:17.2	Welcome to the Good Money Podcast, where we help business owners and entrepreneurs, just
0:21.1	like you, build their business and build their wealth so they can do more good.
0:26.0	We know you want to achieve success in a fraction of the time.
0:29.3	So each week, we give you access to the best business minds to bring you insightful
0:33.6	interviews, impactful stories, and the inspiration you need so you can build the business you
0:38.8	want and enjoy more meaning and freedom in your life.
0:42.5	I'm your host, Derek Kinney.
0:45.8	I know that niching down and focusing on one target market can feel extremely nerve
0:50.8	racking.
0:51.8	But what if it was the one thing keeping you from reaching clients and customers all
0:56.2	around the world?
0:57.6	My guest today, DJ Eric Rhodes, knows the power of niching down, protecting his creative
1:03.5	time and making big bets on himself.
1:06.7	It all started with what most people called a foolish move when he ordered all the DJ
1:12.2	gear he needed with his student loan money while in college.
1:16.3	And while it might have seemed to foolish then, it has certainly paid off.
1:20.4	Today, Eric has generated over a million followers on TikTok and turned them into raving
1:25.8	fans for his business.
1:27.7	In our conversation, Eric reveals how he finds time to nurture and protect his creative
	...

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