4.8 • 1.8K Ratings
🗓️ 6 June 2025
⏱️ 90 minutes
🧾️ Download transcript
Ever feel like you're speaking a different language when trying to market your incredible skills? Or maybe you're an expert who secretly wonders how to truly niche down without shutting yourself off? Get ready to be inspired! In this episode, Jenni hangs out with another amazing Digital CEO, Eliza Kingford, a psychotherapist who has built a soon-to-be 7-figure digital business by niching down and refining her marketing skills in the process.
In this episode, Eliza reveals the mindset shifts and strategies from BBD she embraced to scale her offer, and how she navigated all the bumps along the way. If you're a helper, a healer, or any kind of expert ready to make a huge impact online, this conversation with Eliza is your direct hit of inspiration, showing you exactly what's possible right now in the online business space!
It’s finally here! The Rise of the Digital CEO is LIVE, and you can join us NOW at www.businessbydesign.net/rise!
Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore @jeunejenni and @elizakingford.
In this episode you’ll hear:
Eliza’s journey of niching down and the initial fears she had around being more specific with who she marketed her products to
The challenges she faced in business and how her commitment to BBD in 2023 was the pivotal shift that propelled her forward
A discussion on the human connection in the age of AI and why experts will thrive in this environment
The "unsexy" but most impactful BBD module that fueled her exponential growth
The death of the mega-influencer and why follower count doesn't equal sales in 2025
For full show notes and quotes, visit: www.mindyourbusinesspodcast.com/blog/773
Click on a timestamp to play from that location
0:00.0 | You're listening to the Mind Your Business Podcast. |
0:04.0 | This is the week of the rise of the digital CEO, and we're bringing you some incredible |
0:10.0 | students who have seen unbelievable results in their business. |
0:14.4 | So, let's get into it. |
0:20.0 | Hi, I'm James Wedmore, and with 17 years online, I've built my business to over $12 million in sales per year. |
0:29.3 | And this is the first non-business business podcast that shows you how to apply the principles of spirituality, energy, and mindset to grow your business |
0:39.3 | beyond your wildest dreams, all from the inside out. This is the Mind Your Business podcast. |
0:49.8 | Hello friends, James Wedmore here, and thank you so much for tuning in to another edition here |
0:54.0 | on the Mind Your Business podcast. This is a very special week for us because this is the week |
0:57.9 | that we kick off my free live training series. That is a week long, three parts and three hours |
1:05.0 | each called the rise of the digital CEO. This is simply where I pull back the curtain to show you |
1:09.4 | what I've done to build a |
1:11.4 | business around my expertise, you know, your knowledge, your content, your information, your |
1:16.3 | coaching, or your community, and how I've been able to take that to over eight figures a year, |
1:21.6 | year after year. I've been doing this for over 18 years, generally over $90 million in sales. |
1:25.7 | And nine years ago, I decided to start teaching |
1:28.2 | others how to do the same. And today, we've been able to help tens of thousands of online entrepreneurs |
1:34.1 | either start their business or skyrocketed to seven figures and beyond. And we've had students in |
1:39.3 | every niche imaginable, hit every level of success imaginable. And it's always so inspiring, so fulfilling for me |
1:46.3 | and exciting to share these people with you because so many of them exist in niches and corners |
1:52.6 | of the world that you didn't even know existed. And it will give you so much more proof of what's |
1:57.8 | possible every day this week. I'm introducing you to another |
... |
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