Episode 745: The Course Chronicles: Crafting the Offer and the Strategy (Episode 03)

The Mind Your Business Podcast

James Wedmore

Entrepreneur, Business, Businessmindset, Entrepreneurship, Entrepreneurialmindset, Management

4.8 • 1.8K Ratings

🗓️ 4 April 2025

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Welcome back to The Course Chronicles, where I share, in real-time, my notes, thoughts and updates with you for the brand-new program we’re creating and launching. In this third installment, I reveal more details about the offer and the strategy behind it, as well as the homework assignments I’ve given myself to complete before next week’s episode!

Save the date, because May 29th we kick off our live virtual extravaganza that happens just once a year, our 3-part live week-long training experience, The Rise of the Digital CEO!

Before you go, snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore and @jeunejenni. We’d love to hear what resonated with you the most.

In this episode you’ll hear:

An overview of the hybrid "Monetize Before You Make It" process I’m using for the new program launch and the main reasons I’m doing this
Why it’s necessary to have an outline before launching and my plan to use a approach of pre-recorded videos and live calls for content delivery
My vision for the program's future, including potential higher ticket pricing and certification
The foundational elements of any offer, the “3 P’s” which are crucial for both the beta and the final program
Introducing the “Promise Bot” and the role that this important AI tool will be playing
A sneak peek at a 3-day live training we have coming up for those of you who are creating your first digital product

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/745

Transcript

Click on a timestamp to play from that location

0:00.0	You're listening to the Mind Your Business Podcast.
0:03.9	This is the Course Chronicles, Episode 3, crafting the offer and the strategy.
0:10.3	Let's get into it.
0:15.3	Hi, I'm James Wedmore, and with 17 years online, I've built my business to over $12 million in sales per year.
0:24.6	And this is the first non-business business podcast that shows you how to apply the principles
0:30.7	of spirituality, energy, and mindset to grow your business beyond your wildest dreams, all from the inside out.
0:39.8	This is the Mind Your Business podcast.
0:45.1	What's up, everyone? James Wedmore here.
0:47.1	Thank you so much for tuning in to our special segment here on the show, entitled Course Chronicles.
0:53.7	This is episode three, part three of many.
0:56.7	I have no idea how many parts there will be in which I am using this podcast as my weekly diary,
1:05.4	my weekly journal prompt input sessions, my audio diary as I share with you and document with you the process
1:14.5	of creating and launching a brand new program. If you've been following along, I talked about
1:20.9	the decision and like the way to put, you know, a new offer into the business, which is a big deal
1:26.1	for me when I've been doing something for a long time. I started sharing. I revealed the topic in the last episode. I'm very excited
1:34.3	about this. Jenny and I, for many years, have been developing some really cool coaching tools.
1:40.6	And this is something that's very near and dear to us, something we're very passionate about,
1:44.0	helping everyone of our listeners, our audience members, our clients, our BPD members, become a better
1:50.7	coach. I think that's more important than ever before today. So I shared last week,
2:00.4	we got some feedback, some really cool feedback and survey results. I shared
2:04.8	the questions I asked, the results I got, I was able to use chat GPT to analyze the data.
2:10.6	And this week, we're going to continue on the process. I got a lot of things to share because
	...

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