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Habits and Hustle

Episode 554: Liz Tenuto: The Workout Witch, The $500K Origin Story & Why Your Worst Habit Is Your Greatest Asset

Habits and Hustle

Jen Cohen

Entrepreneurship, Business, Self-improvement, Health & Fitness, Education

4.5818 Ratings

🗓️ 15 May 2026

⏱️ 36 minutes

🧾️ Download transcript

Summary

The same part of your brain behind every bad habit you have ever had is the exact same part that builds your best ones. Which means the traits you have been trying to fix your whole life might be the very thing that builds your biggest success. That connection is exactly what Liz Tenuto, better known as The Workout Witch, lived. She went from posting somatic exercises from her bed during a divorce to building an eight figure business that has helped millions of people heal, and the only thing that changed was what she pointed her energy at. In this third Fitness Fridays episode with Liz, she breaks down the brain science behind habit formation, why HIIT might be working against you, and what her origin story reveals about turning your worst traits into your greatest asset. If you have ever felt like the hardest working version of you is still not getting results, this is the episode that explains exactly why. What's Discussed: (0:00) The business model nobody in her industry saw coming. (1:43) Why she started posting from bed and never expected what happened next. (3:59) Half a million a month and not a single brand deal. Here is why. (6:18) The one thing that separates her from every other somatic healer. (9:50) Why the workout you think is helping you lose weight is doing the opposite. (10:50) What stress actually does to your weight that has nothing to do with food. (13:08) The sequence that makes high intensity exercise actually work. (14:03) Why the easier Pilates class might be giving you the harder workout. (17:01) The muscle nobody talks about that controls more than you think. (18:25) The part of your brain behind every bad habit you have ever had. (19:31) How she turned her worst trait into the thing that built everything. (21:44) Where to find Liz and try her exercises for free. Thank You to Our Sponsors!AirDoctor: Head to AirDoctorPro.com and use promo code HUSTLE to get up to $300 OFF today! AirDoctor comes with a 30-day money back guarantee, plus a 3-year warranty (an $84 value) FREE! Kion: Visit getkion.com/habits for 20% OFF Momentous: Ready to try supplements that actually do what they claim? Head to livemomentous.com and use code JEN for 35% OFF your first subscription.  Therasage: Visit therasage.com and use code JEN to get 15% OFF your order. Your skin deserves this level of care. Magic Mind: Head over to magicmind.com/jen and use code JEN at checkout. Prolon: Prolon is offering listeners 30% OFF sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit prolonlife.com/JENNIFERCOHEN and use the code JENNIFERCOHEN to claim your discount and your bonus gift. Rho Nutrition: Go to RhoNutrition.com and try Rho's Liposomal Glutathione. Use code JEN20 for 20% OFF sitewide. Manna Vitality: Try it now by using the code Jennifer20 at mannavitality.com.  Find more from Jen Cohen:  Website: jennifercohen.com Instagram: @therealjencohen Books: jennifercohen.com/books Speaking: jennifercohen.com/speaking-engagements Find more from Liz Tenuto: Website: theworkoutwitch.com/  Instagram: @theworkoutwitch TikTok: @theworkoutwitch  YouTube: @theworkoutwitch Threads: @theworkoutwitch Facebook:The Workout Witch Embody App: theworkoutwitch.com/products/embody  When The Body Speaks Book: theworkoutwitch.com/pages/book

Transcript

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0:00.0

Hi, guys. It's Tony Robbins. You're listening to Habits and Hustle. Crush it.

0:06.7

Hey, friends, you're listening to Fitness Friday on the Habits and Hustle podcast, where myself and my friends share quick and very actionable advice for you becoming your healthiest self. So stay tuned and let me know how you leveled up.

0:29.4

And during COVID, I really started posting it online and people became, people became, I thought

0:36.4

it was going to be very niche, but now I have like

0:38.5

4.8 million followers across platform. That is crazy. Yeah. Yeah. Like how many you have on

0:43.5

Instagram alone doing this? Uh, 1.9 million. And like, you have basically 2 million people who then,

0:50.5

and who's your audience, really? My audience generally is like 30 to 60.

0:58.0

That's a big demo.

0:59.0

Big demo tends to be high-achieving people.

1:04.1

My audience specifically is more women than men, but it works for all genders.

1:10.4

Yeah, folks who are really high-achieving who have a lot of responsibilities, but it works for all genders. Yeah, folks who are really high achieving who have a lot

1:12.3

of responsibilities, but also perhaps have sleep issues or, you know, perhaps like when they get

1:18.9

home at night, they're kind of silently struggling with something, whether it's lower back pain

1:23.1

that won't go away or they're going to a doctor for their gut issues, but they can't really

1:26.8

figure out what's going on. So Maddox is really good at bridging the gap where doctors, you'll go

1:34.7

to the doctor and the doctor will say it's stress and you can't necessarily like change your

1:39.0

whole life. You can't quit your job. You can't like not have a kid. You can't be like, bye. And I'm

1:43.8

going to be a monk and go

1:44.8

live, you know, on a hill. Exactly. So, so Maddox is really good at reducing all of those stress

1:50.8

symptoms and giving you immediate relief from those symptoms. And over time, as you continue to do

1:56.9

them, you can, you can actually, you know, for me, I really did get rid of my insomnia and my gut

2:02.4

issues and my anxiety through doing them. So you did get, you got rid of insomnia, gut issues,

...

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