Episode 42: Haley Rosen, the founder and CEO of Just Women's Sports, on her company's mission and ambitions, and how she quickly scaled up a business that originated as an Instagram page.

Boardroom Talks

Boardroom Podcast Network

Business, Entrepreneurship, Sports

4.4 • 620 Ratings

🗓️ 19 May 2021

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Haley Rosen was a collegiate soccer star at Stanford University, and went on to play professionally both in the US and Europe. But after an injury-shortened career, she moved back to Silicon Valley to work in tech. But motivated by the dearth of coverage of women's sports -- 44% of athletes are women, yet they only garner 4% of sports coverage -- she kicked off an Instagram page called Just Women's Sports. The page attracted a following, and convinced Rosen it could be scaled into a business. The solo founder and her team have now attracted a rabid fan base and venture investors including Spark, Andreessen Horowitz, Greycroft, and yes, 35 Ventures. Rosen talks to Rich and Gianni about how the rising visibility of women's sports and athletes in 2020 helped fuel her business launch; her appreciation for Kevin Durant's enthusiastic support for the platform, and much more.

Transcript

Click on a timestamp to play from that location

0:00.0	What's up everybody and welcome to another boardroom out of office podcast.
0:09.9	This is podcast number 42 in honor of Jackie Robinson, of course.
0:16.3	Gianni, 42 of our original goal of 45.
0:20.3	How are you feeling today? It's like we started yesterday.
0:23.3	No, no, it doesn't feel like that for me. It feels like it's been going on. But I got to tell you
0:28.7	something, I fucking, oh, sorry, well, I fucking love it now. Like, I love it. And I've had a lot of people
0:34.4	tell me, not a lot, I'm going to be honest, not a lot of people, but a good amount of people in my inner orbit tell me like how inspiring they think it is, how much they love our dynamic.
0:45.3	And we've had some killer guests and we're just going to keep doing this.
0:48.3	I'm excited for season two as well, but we got a few more and today's is as special as it gets.
0:53.3	Today is somebody that is very new to our family,
0:58.0	but has become an integral part of our family very quickly.
1:01.6	She is the CEO and founder of Just Women's Sports,
1:06.1	a company that us here at 35 Ventures have partnered with, invested in,
1:10.0	believe in strongly. And I'm excited to have her on gee me too all right good say something baby i needed something from you what do you what do you think sorry i'm forgetting that we're over zoom and i'm like nodding my head and smiling thinking thinking that thinking that everybody in the audience can can catch my vibe but i forgot i had to say something. Yeah, no, it's all good. It's all good. It's a morning time here in New York, too. All right, well, without further ado, please welcome to the show, Ms. Haley Rosen. Haley, how are you? I'm good. Thanks for having me. Oh my God. It's our pleasure. So are you still
1:46.2	in New York, by the way? No, I'm in L.A. I'm back. Back in L.A. Haley has been, you were in New York for the last week, right? I was, yeah. So what, I know we spent time with you. What was kind of the gist of the whole trip though what did you get done while you're here we have like half of our team is east
1:45.0	coast in new york and so just with you. What was kind of the gist of the whole trip, though? What did you get done while you were here?
2:01.3	We have like half of our team is East Coast in New York. And so just popping into New York,
2:06.4	bunch of FaceTime meetings, you know, all the agents and stuff. Media, media is big in New York.
2:12.4	So there's always stuff to do out there. I get it. I get it. Well, obviously for the listeners, and I know they're going to want to
2:20.8	hear about this company, 35 ventures invested in their most recent round, but we also are so
2:28.2	strongly aligned and our whole team has gotten to know Haley and her team, and Kevin has gotten the no Haley.
2:35.6	And we're really excited just about, obviously, the potential of just women's sports, but how
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Boardroom Podcast Network, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Boardroom Podcast Network and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.