Episode 328: INSTANT Authority (Just Add Water) with Jen Berson

The Mind Your Business Podcast

James Wedmore

Entrepreneur, Business, Businessmindset, Entrepreneurship, Entrepreneurialmindset, Management

4.8 • 1.8K Ratings

🗓️ 3 February 2020

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

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Summary

The landscape of online business is constantly changing, which is why the conversation I’m bringing you today is so important. Jen Berson is member of our Inner Circle Mastermind and she has been running a successful public relations agency for over 15 years now, working with some of the largest brands in the world. If Jen can help them, what she shares can help you create mega-authority and presence in your online business too!

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In the episode you’ll hear:

How leverage PR will give you staying power in business
Jen’s 5-step process that can help build your authority using media
Why you always need to keep person you’re pitching (and his or her audience) top of mind
The way you can use video and Facebook Live to refine your presentation skills
How Jen knew media outlets would be interested in her story and journey
A HUGE opportunity a lot of people are missing when pitching themselves to others

For full show notes and links, visit: http://mindyourbusinesspodcast.com/podcast/328

Transcript

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0:00.0	You're listening to the mind your business podcast
0:03.4	episode number 3 28.
0:06.4	Today we're gonna talk about how to create mega authority presence
0:12.4	in your online business.
0:14.7	So stay tuned. Hi I'm James Wedmore and with 13 years online I've built my business to over 9 million
0:26.9	dollars in sales per year and this is the first non-business business
0:32.2	podcast that shows you how to apply the principles of
0:35.9	spirituality, energy, and mindset to create true and lasting success all from the inside out.
0:44.0	This is the Mind Your Business Podcast.
0:47.0	What's up, ladies and gentlemen, James Wedmore here. Thank you so much for
0:53.6	tuning in to a Monday edition here on the Mind Your Business Podcast. Very excited
0:58.3	for today because we're going to talk about something that I think is really getting in the way for a lot of people who want to be creating and selling courses and coaching, digital products, etc.
1:09.0	You want to make more money, help more people, reach more people.
1:12.0	Except today in a landscape of
1:13.0	2020 we have an interesting predicament something that I've been talking about
1:16.8	for a very long time something that we see more and more of being more prevalent which
1:21.0	is that what comes with this inherent give and take with a lower barrier of entry into a business model.
1:28.0	When I started my business, I mean when I originally started my first first ideas of business 2007 when I started my
1:35.1	YouTube and video stuff is about 2010 and back then creating an online course on the
1:41.2	internet collecting credit cards all that stuff especially back in
1:44.8	2007 that took like a degree in rocket science today somebody could do this in
1:50.8	35 seconds like boop boop bo do you, take my money, right?
	...

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