Episode 304: TMBA304: The Power of Under Optimization
Tropical MBA: Entrepreneurship & Founder Lifestyle
Dan Andrews; Ian Schoen
4.9 • 527 Ratings
🗓️ 20 August 2015
⏱️ 24 minutes
🧾️ Download transcript
Summary
http://www.tropicalmba.com/underoptimization/ A few years ago, I was at a mastermind in the Philippines and the people that were involved were a pretty intense group. At that event one entrepreneur stood out that was a little bit different than the rest of us. For must of us, we are always in the hustle mindset and we will do anything that it takes to grow our business. Mark Brenwall is almost the polar opposite. Lifestyle is very important to Mark and he abides by a strong set of personal rules about what he will and won't do for his business. In the two and a half years since Mark has become an entrepreneur, he has built a business called Wod Nation that currently nets him $20,000 a month in profit, and he did it all without compromising his beliefs. I invited Mark onto the show this week to share both his inspiring story and his unique approach to business.
Transcript
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| 0:00.0 | It was very tricky to understand that, you know, look around you and you have all nice stuff and still be miserable. |
| 0:05.6 | That's a really hard thing to admit to yourself. |
| 0:11.8 | Hey, podcast, listener. |
| 0:13.4 | Even if you are alone in your entrepreneurial journey, know that today, right now in your earbuds, you are joined by thousands of entrepreneurs from all around the |
| 0:21.2 | globe seeking to grow better, more profitable, location independent businesses. |
| 0:26.0 | If you'd like to learn more about what we do and download our entire back catalog, |
| 0:31.2 | check out tropical MBA.com. |
| 0:44.1 | A few years ago, I was an in-person mastermind in the Philippines. It was sort of a regular affair. And the people that showed up were pretty serious business people. So you'd get there, |
| 0:50.2 | you'd make a sales pitch, or you'd present your business idea and other entrepreneurs your peers |
| 0:55.0 | would basically lay into you for a half an hour. It was pretty intense. In that group, there was |
| 1:00.2 | one entrepreneur that was a little bit different than the rest of us. I think it's fair to say. |
| 1:05.1 | For most of us, the default mindset is hustle, hustle, hustle, we're willing to do anything |
| 1:10.0 | to grow our business. But my |
| 1:11.8 | guest today was almost the exact opposite. Most things he wasn't willing to do to grow his business. |
| 1:18.0 | And that's because he had a very strong list of rules. Like, here are the things that I'm willing |
| 1:22.6 | to do and not willing to do for my business because lifestyles very important to me. And for all the |
| 1:28.2 | incredible business successes and big wins that came out of that mastermind, when I look back |
| 1:32.6 | on it, probably the thing that sticks with me the most is the one person who under-optimized, |
| 1:38.1 | who under-monetized, and who wasn't willing to take most of advice. In the two and a half years |
| 1:44.1 | since Mark Brenwall has |
| 1:45.5 | become an entrepreneur, he's built a business called Wad Nation that currently nets him $20,000 a |
| 1:52.3 | month in profit. And I think he lives a pretty good lifestyle while he's doing it. So I invited |
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