Episode 188: Joe De Sena – CEO & Founder of Spartan and the Death Race, NYT Best Selling Author

Habits and Hustle

Jen Cohen

Entrepreneurship, Business, Self-improvement, Health & Fitness, Education

4.5 • 818 Ratings

🗓️ 12 October 2022

⏱️ 98 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Pre-order Jen’s New Book: Bigger, Better, Bolder today: https://amzn.to/3hvtqYp Joe De Sena is CEO & Founder of Spartan and the Death Race, NYT Best Selling Author. Possibly the most hardcore individual on the planet, Joe describes every part of his life and every torturous routine he put himself and the people around him through. It’s pretty incredible. Consistency being the key. Pulling his kids out of bed at 5 am every morning, having a live-in Kung-Fu master to teach his kids, doing a triathlon, and deciding to do the swimming portion even though he wasn’t supposed to because he hadn’t worked hard enough. That’s just a shred of ridiculous things he and Jen talked about in this episode, but he gets results. You’ll have to listen to hear how he and his kids’ lives have benefitted from the strictness, and how he used that mentality to build his Spartan races from the ground up. Give it a listen. Youtube Link to This Episode Joe’s Website – https://joedesena.com/ Joe’s Instagram – https://www.instagram.com/realjoedesena/ ⭐⭐⭐⭐⭐ Did you learn something from tuning in today? Please pay it forward and write us a 5-star review on Apple Podcasts. 📧If you have feedback for the show, please email habitsandhustlepod@gmail.com 📙Get yourself a copy of Jennifer Cohen’s newest book from Habit Nest, Badass Body Goals Journal. ℹ️Habits & Hustle Website 📚Habit Nest Website 📱Follow Jennifer – Instagram – Facebook – Twitter – Jennifer’s Website

Transcript

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0:00.0	Hi guys, it's Tony Robbins. You're listening to Habits and Hustle. Crush it.
0:09.6	All right, you guys, today on the podcast, we have my friend and probably the most hardcore human on the planet,
0:18.5	Joe DeSenna, who is the CEO and founder of Spartan. For those of you who don't
0:24.3	know what Spartan is, it's the world's leading endurance sports brand in the world. It's a global
0:30.2	brand all over. And Joe is probably the most hardcore human on the planet. He doesn't just talk the talk. He walks the walk.
0:41.2	And you're going to listen to all of his habits and rituals that he does daily. It's amazing.
0:49.7	And how we parents. He's a New York Times bestselling author. He's written a bunch of books. His latest
0:55.5	book actually is a parenting book on how to be resilient. And he also has a podcast called Spartan Up.
1:02.8	Like I said, you're going to really enjoy this podcast and be able to take some super actionable
1:09.7	things that you can apply to your life,
1:12.6	uh, in business, as a parent, as a partner.
1:17.8	It's just in, as a friend.
1:19.8	This guy is the real deal.
1:23.4	I know you're going to love this episode.
1:26.3	Enjoy.
1:27.2	I came up with the greatest saying ever.
1:30.5	What?
1:31.2	I tried to distill for my children.
1:35.0	We have four children.
1:36.5	What are the keys to success?
1:38.3	Wait, why are you saying?
1:39.3	Are we starting?
	...

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