Hello and welcome to the Fizzle Show.

This is The Fizzle Show, a weekly talk show for those who want to do great work.

Dent the universe and support yourself doing something that you care about. Your hosts are

Barrett, Steph, Corbett, and me, Chase. We Run Fizzle.com, honest training and genuine community

for people building businesses. Learn from video courses just in time instead of constantly consuming

info across the web.

Membership costs about $35 a month, and as a listener, you can get your first five weeks for free when you go to fizzle.co slash try five.

Okay, on this episode, one of the liveliest conversations this week in the Fizzle forums was about how to successfully market when your business topic is like a hobby,

knitting, bookbinding, scrapbooking, all sorts of things like that.

Marketers often talk about finding the, quote, pain point, but this pain language can be misleading

when your business addresses more of a desire

instead of alleviates a pain.

So how can you market effectively

when your business focuses on a want, but not a need?

That's what we get into on the show today.

Follow along at fizzleshow.co slash 152.

I'll be back after this conversation to fill in any gaps.

I'm Chase Wardman Reeves.

I'm Corbitt Bar.

I'm Barrett Brooks.

I am Steph Crowder.

And this is the Fizzle Show.

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